The Leader - November/December 2007 - (Page 35) IN N ova tIN G th e Wor kpla ce thro uG h De s I G N: I mp le me NtI NG tre NDs that traNs ce ND quickly the built environment is changing. Take a quick look at your computer. How old is it, and would you see yourself working on the same computer in five years? With many corporations exercising three- to five-year leases, the task is somewhat easier to design spaces that will be relevant throughout the lease term. But for the larger corporate user, the five- to 10-year lease is more the norm and considerations must be made regarding the flexibility of a workspace to respond to current as well as future business needs. When incorporating new trends in workplace designs, it is important to communicate design style, intent, and benefits to the employees that will inhabit these new spaces. The Ericsson project is a good example of the importance of this factor. IllustratING treNDs WIth erIcssoN Ericsson, with an international headquarters office in Stockholm, Sweden, and a North American headquarters office in Texas, is a world-leading provider of telecommunication equipment and related services to mobile and fixed network operations globally. Ericsson hired Ware Malcomb to help them redesign their United States satellite offices and incorporate a new work environment. With offices located throughout the United States and worldwide, Ericsson’s employees travel and work as a part of both local and worldwide teams. Ericsson wanted to evolve the way their offices were designed to meet the new and changing needs of their employees. Ware Malcomb and Ericsson together worked to introduce their Swedish standards into the American business culture. The new design included desking systems for teams, free address stations, and a new branded environment. These new standards would then need to be rolled out and implemented in all offices within the United States. The first office that Ware Malcomb and Ericsson’s real estate group redesigned was located in Fairfield, N.J. The new design incorporated innovative trends that were significantly influenced by the desire to make the work environment more engaging and efficient. Ware Malcomb designed the 2 0 07 the le aDe r 35 November / December
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