Automotive News - Media Kit 2008 - (Page 15) Standard Insert Specifications A full tabloid insert conforms to exact trim size of publication after trimming, and does not include folds, attachments, or die-cut areas. Undersized inserts should be supplied finished and pre-trimmed to desired size. If the insert, because of type of paper or material or format, creates mechanical difficulties that result in abnormal bindery expense, such additional expense will be billed to the advertiser. This charge will be quoted in advance. It is not commissionable. Maximum Paper Weights Maximum paper weight limitations are imposed for the protection of other advertisers, for the convenience of readers, and for problems that can be encountered in binding or mailing operations. Maximum paper weights based on type of paper and number of pages is used as follows: Insert Ad Close Paper stock and mock-up representing design and copy must be approved by the Automotive News Production Department prior to scheduling insertion date. Insertion orders and printed samples must be shipped to arrive at our printer no later than 13 days prior to the publication date. Insert Packing and Shipping Instructions Single page inserts must be supplied flat, unfolded, one-up and on skids, or an additional charge will be made for unpacking and repiling. Check with Publisher for quantity required. A label must be affixed to each carton indicating: Attention: Automotive News, insertion date, name of insert and individual count per carton. Additional charges will be billed for unpacking and counting inserts. Please contact the Automotive News Production Department for quantity of inserts required for each specific issue date and shipping instructions. Business Reply Cards A return postcard used in connection with a minimum 40 inch full run ad or larger space is available. Contact the Advertising Department for rates and specification limitations. No. of Pages Coated Stock Uncoated Stock of Insert Max. weight Max. weight 1 or 2 page insert 100 lbs 80 lbs 4 pages 100 lbs 80 lbs 5 through 8 pages 80 lbs 70 lbs 9 through 16 pages 70 lbs 60 lbs 17 pages or more 60 lbs 60 lbs All weights of paper listed above are 25” x 38” basis. Insertion Orders and Correspondence Send to: Andrea Nickols Sales Department Automotive News 1155 Gratiot Avenue Detroit, MI 48207-2997 E-mail: anickols@crain.com Phone: 313-446-6031 Fax: 313-446-8030 Digital Media, Proofs or Copy Send to: Terry Driscoll Production Department Automotive News 1155 Gratiot Avenue Detroit, MI 48207-2997 E-mail: tdriscoll@crain.com Phone: 313-446-6062 15
For optimal viewing of this digital publication, please enable JavaScript and then refresh the page. If you would like to try to load the digital publication without using Flash Player detection, please click here.