Automotive News - Media Kit 2008 - (Page 5) Rates effective Oct 1, 2007 (Rate Card No.75) Four-Color Process Rates - Regular Issues Space Unit (w x h) 70” Full Page (276.2mm x 368.3mm) $19,930 140” 2-Page Sprd (552.5mm x 368.3mm) 38,155 40” 4 col. x 10” Jr pg (203.2mm x 254mm) 14,620 80” 8 col. x 10 ” Junior spread (406.4mm x 254 mm) 27,535 Rates - National Edition Agency Commission 15% of gross billing is allowed to recognized agencies for space, color and position, provided account is paid within 30 days of invoice date. Commission is not allowed on other charges, such as insert handling, special binding or trimming of inserts, reprints or other mechanical charges and non-display classified advertising. Dollar Volume Discount Earned Discount 0% 1% 2% 3% 4% 5% 6% 7% 8% 9% 10% 11% 13% 15% 16% 17% 18% 20% Black & White Rates - Regular Issues Space Unit (w x h) 70” Full Page (276.2mm x 368.3mm) 40” 4 col. x 10” Jr pg.(203.2mm x 254 mm) 35”5 col x7 Half pg. (254mm x 177.8 mm) 30” 3 col x 10” (152.4 mm x 254 mm) 14” 1 col x 14” (50.8mm x 355.6 mm) 10” 2 col x 5” (101.6 mm x 127 mm) 1” 1 col x 1” (50.8 mm x 25.4 mm) 80” 8 col. X 10” Junior spread (406.4mm x 254 mm) 140” 2-page sprd. (552.5mm x 368.3mm) $15,510 10,200 8,925 7,650 3,570 2,550 255 20,400 31,020 40” (4 col. x 10”) space units accommodate a standard publication 7” x 10 ” full page ad. Color Rates (other than black) - Regular Issues Per Page Per Spread AAAA Standard Colors $1,925 $2,875 (ads less than 35 inches) $1,445 $2,155 Matched Color $3,180 $4,260 (ads less than 35 inches) $2,385 $3,195 Four-Color Process $4,420 $7,135 (ads less than 35 inches) $3,315 $5,350 Five-Color (Four-Color Process plus matched color) $6,790 $9,045 (ads less than 35 inches) $5,095 $6,785 Ask about print and online combination discounts with Automotive News China, Automotive News Europe and Automobilwoche. Special Position Premiums Non-cancelable except on notice ten (10) days preceding Ad Close. Center spread (including gutter) plus 10% of space cost. Back covers plus 10% of space cost. All other full page positions plus 10% of space cost ($500 minimum). Bleed Ads: No extra charge for bleeds Gross Dollar Volume $0 - $20,000 $20,001 - $50,000 $50,001 - $85,000 $85,001 - $120,000 $120,001 - $150,000 $150,001 - $180,000 $180,001 - $210,000 $210,001 - $245,000 $245,001 - $275,000 $275,001 - $400,000 $400,001 - $600,000 $600,001 - $900,000 $900,001 - $1,200,000 $1,200,001 - $1,500,000 $1,500,001 - $1,800,000 $1,800,001 - $2,500,000 $2,500,001 - $2,900,000 $2,900,001 and above Proofs to Advertisers Inserts Proofs of publication-set advertisements will be sent to the advertiser or agency on request for approval providing deadlines are met. Call your Automotive News regional sales manager for pricing and availability. See page 14 for mechanical requirements. 5
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