Q & A : M A T T H I A S W I S S M A N N WISSMANN CONTINUED FROM PAGE 24 > Infiniti from Japan will be represented for the first time. How many suppliers will participate? There will be more than 300, pushing us above the level seen in 2009. Schaeffler, Faurecia and Woco are new exhibitors. Behr, Brembo, Continental, Delphi, Denso and Tenneco are back. Chinese suppliers Foryou General, Zhejiang Sanhua Automobile and Ningbo Joyson Automotive are also coming. They will underscore the slogan of this year’s IAA: ‘Future comes as standard.’ & Frankfurt because they intend to buy a new car in the six months after the IAA. What can we expect from the show this year? The IAA is certainly the high point of 2011 from an automotive standpoint. Even before the crisis two years ago, it had expanded its position as the most important mobility fair worldwide. Will the many world premieres give new-car sales a push? The IAA is the mobility fair with the greatest media response globally. The brand-new models that will be on display for the first time will naturally have a positive effect. Our surveys continue to show that a large proportion of visitors come to The Frankfurt show is a visitor magnet. IAA 2011 POCKET GUIDE 26