BtoB - 2008 Marketers Resource Guide - (Page 45) As originally published in the May 7, 2007, issue of BtoB. improved user interface, knowledge centers and blogs. Phone: (703) 876-5100 URL: www.fcw.com Circulation: 105,000 Ad revenue: $31 million+++ Ad rate: $25,937 for 1 page 4/C Comment: In December, Federal Computer Week’s parent company, 1105 Media, acquired Post Newsweek Tech Media, whose portfolio included Defense Systems, FOSE, GCN and Washington Technology. The combined entity, 1105 Government Information Group, is one of the top media units covering the government IT market. liquest Fall 2006 CIMS Business Study. shifted to a newsmagazine format. The IDG publication has developed a nextgeneration content-delivery platform to send both print and Web information to the desktop. Information Week Phone: (949) 223-3605 URL: www.informationweek.com Circulation: 500,000 Ad revenue: $84 million Ad rate: $53,330 for 1 page 4/C Comment: CMP’s flagship remains one of the top revenue generators among technology titles. Readership among CIOs is up 27%, according to the Intel- Network World Phone: (800) 622-1108 URL: www.networkworld.com Circulation: 170,000 Ad revenue: $66.639 million+++ Ad rate: $42,800 for 1 page 4/C Comment: Like its sibling publication Computerworld, Network World has CRN Phone: (516) 562-7383 URL: www.channelweb.com Circulation: 115,000 Ad revenue: N/A Ad rate: $27,500 for 1 page 4/C Comment: CRN, which targets technology integrators and runs three times a month, celebrates its 25th anniversary this year. CRNtech, which was launched in January and is published the fourth week in the cycle, has exceeded initial revenue expectations by 50%. EE Times Phone: (415) 947-6379 URL: www.eetimes.com Circulation: 145,100** Ad revenue: $58.82 million in 2006+++ Ad rate: $22,790 for 1 page 4/C Comment: Each month more than 890,000 copies of EE Times are delivered in five languages (English, traditional Chinese, simplified Chinese, Japanese and Korean) to BPA-audited subscribers in more than 23 countries. Ad revenue rose 6% last year. eWeek Phone: (212) 503-5631 URL: www.eweek.com Circulation: 400,100 Ad revenue: $88 million+++ Ad rate: $70,890 for 1 page 4/C Comment: Last year eWeek launched eWEEK Strategic Partner, a print and online supplement designed to assist tech buyers. The magazine’s Web site, eWeek.com, is part of parent company Ziff Davis Media’s Branded Landing Zone Program, which was introduced last year to help technology marketers scale their lead-generation and branding efforts. Reach Business Minded People with Investor’s Business Daily® To reach the business leaders who decide what products and services their companies purchase, stamp your message on the pages of Investor’s Business Daily. Our readers rank #1 in composition among our competitive set* for Chief Executive Officer job responsibility and 1 out of every 3 readers has any Chief Officer title. And, with a median total asset value of $1,721,202, our readers have the personal wealth to afford an affluent lifestyle. Call us today, and let us put your message in front of today’s business leaders. After all, business is our middle name. Source: 2007 Mendelsohn Affluent Survey, HHI $85,000+ *Demographic targets compared to Barron’s, BusinessWeek, Forbes, Fortune, New York Times Daily, Wall Street Journal & USA Today on Head of Household base. CHICAGO: 310 704 2330 | LOS ANGELES: 310 448 6700 | NEW YORK: 212 626 7676 | SAN FRANCISCO: 415 777 1609 Federal Computer Week © 2007 Investor’s Business Daily, Inc. Investor’s Business Daily, IBD and CAN SLIM and corresponding logos are registered trademarks owned by Data Analysis, Inc., btobonline.com | 2008 | BtoB’s Marketers Resource Guide | 45 http://www.fcw.com http://www.informationweek.com http://www.networkworld.com http://www.channelweb.com http://www.eetimes.com http://www.eweek.com http://investors.com http://btobonline.com
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