BtoB Media Business - November 2007 - (Page 18) WHO’S WHO Alan Douglas What: President Where: Douglas Publications Why: Through his Briefings Publishing last spring, when Nielsen Co. created Nielsen Media Solutions and put SRDS and other units under that umbrella. SRDS offers a comprehensive database of media rates around the world and remains the goto source for media buyers. Greg Farrar What: COO Where: Nielsen Business Media Why: Farrar has been run- Group, Douglas oversaw the debut of Hiring the Best, a software program to guide managers through the interview process, and Meetings in a Box, instructional materials for management training. He continues to serve as chairman of the Integrated Media Cooperative, a purchasing pool for small publishing companies. NEWSMAKER Mark Edmiston What: Managing director Where: AdMedia Partners Why: Edmiston, former ning Nielsen Business Media on an interim basis since the death of CEO Robert Krakoff in March. Under Farrar’s leadership, Nielsen Business Media has continued to expand internationally, with launches of Billboard Russia and an Indian edition of Progressive Grocer. president-CEO of Newsweek, led the deal team at Bonnier Magazine Group when the Gary Fitzgerald What: President Where: Meister Media Andrew Goodenough What: President of Summit Business Media; president-CEO Worldwide Why: Fitzgerald has grown Meister Media of Highline Media Top achievements of 2007: In September, Goodenough was named president of Summit Business Media. He remains president-CEO of Highline Media, which was acquired in November 2006 by private equity firm Wind Point Partners, which subsequently founded Summit. Goodenough was instrumental in the acquisitions this year of Wicks Business Information and Judy Diamond Associates. “The [deals] were pretty transformational, turning Highline into an $85 million company from about $55 million,” Goodenough said. “We started in insurance and have expanded to include professional services.” He added that he’s continued to diversify Highline’s product line to include print, Web sites, trade shows and conferences. Top priorities for 2008: “I’d like to do six small-to-midsize acquisitions and one larger acquisition,” Goodenough said. He said Summit is now about a $130 million company and added, “We’d like to double that in the next three years.” —M.S. European media giant acquired Time4 Media and the Parenting Group from Time Inc. He was involved on the sell side in Guide Communications’ acquisition by Yellow Book USA, the nation’s oldest and largest independent publisher of Yellow Pages directories. on multiple fronts this year. He oversaw the launches of CropLife Iron, a tabloid companion to CropLife, and four e-newsletters. Meister also opened PrecisionAg Institute, an online and in-person forum affiliated with CropLife that focuses on both U.S. and international agricultural markets. Keith Fox What: President Where: BusinessWeek Why: Fox took charge of Carroll Dowden What: President Where: Dowden Health Media Why: Dowden Health Media serves sever- BusinessWeek in April following a three-year stint as president of McGraw-Hill Professional. Right out of the gate, he oversaw the comprehensive redesign of BusinessWeek, which was unveiled in mid-October. After playing a major role in the debut of BusinessWeekTV and BusinessWeek Seminars, expect Fox to encourage more integrated buys for the BusinessWeek brand. al major markets in the health care field through magazines, newsletters, Web sites and continuing education programs. Dowden also oversees Wainscot Media, whose consumer titles reach affluent households in New York, New Jersey and Connecticut. Rae Evans What: President Where: Evans Michael Friedenberg What: President-CEO Where: CXO Media (IDG Capital Group Why: American Business Tom Drouillard What: President Where: Nielsen Media Solutions Why: Drouillard was tapped as president Media’s key lobbyist on Capitol Hill, Evans recently has been focusing her efforts on two major issues of concern to business publishers: The Free Flow of Information Act, which would provide reporters with protection against having to divulge the identity of their confidential sources (ABM strongly supports the bill), and “net neutrality,” a topic of intense debate as ABM members adapt more of their business to broadband. Corp. subsidiary) Why: After a lean 2006, in which CXO shut- tered CMO, Friedenberg has helped to get the IDG subsidiary back on track. Its overall online revenue grew by almost 30% in fiscal 2007, ended Sept. 30, while the relaunched CIO.com has had 50% growth. Friedenberg has also expanded CXO’s events portfolio with the CIO/CSO Business Continuity Forum and Digital ID World. 18 | Media Business | November 2007 | mediabusinessonline.com http://CIO.com http://mediabusinessonline.com
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