LaunchPad - October 2011 - 35
A Day at the Races
equestrian spectacle that is the Kentucky Derby played host to GAGE FOR MEN this year, who participated in the Derby’s 2011 Gifting Suite. Attendees of the two-day event included Tim Daly, Wayne Brady, Julie Benz, Lindsey Vonn and Joey Fatone, all of whom received a Wayne Brady, Tim Daly and Lindsey Vonn were among the celebrities who attended the Kentucky Derby 2011 collection of GAGE FOR Gifting Suite. MEN products. “The Kentucky Derby is Louisville’s crown jewel, and we were thrilled to participate in the Gifting Lounge,” said Maria Pollard, co-owner of BennieFactor and GAGE FOR MEN. “It’s simply a wonderful opportunity to get our products into the hands of celebrities, extend the reach of the brand and secure new followers.” This swag-ﬁlled day at the races was surely attended in style!
Wayne Brady Tim Daly
Way to Go, Kitoko!
In Europe, the wait is over: Afﬁnage Salon Professional
recently launched its Kitoko Advanced Hair Therapy luxury line for UK and European distributors. The two-day launch event introduced guests to the features and beneﬁts of the new line and gifted them with goodie bags as well as in-salon treatments at a local beauty school. The event wrapped with a black-tie dinner and awards ceremony, where those who contributed to the success of Afﬁnage were acknowledged and celebrated. “The launch event gave everyone the opportunity to see the other products in the Kitoko line,” explained Michael Ifergan, Afﬁnage introduces Kitoko to UK/European distributors president of Afﬁnage Salon Professional North America. “Kitoko’s approach to hair and scalp care is unlike anything I have seen, and I’m looking forward to the response.” For those of us across the pond, the Advanced Hair Therapy line launched at Cosmoprof North America this summer.
…Dr. Howard Murad is keynote speaker at HBA Global Expo…