CRM - March 2008 - (Page 47)

in this issue ■ CRM USER COMPANIES References are to the first page of the story or section in which the company appears. Allstate 24 Alticor 43 Amazon.com 38 American Airlines 10 Amway 43 CA 38 Chase Card Services (JPMorgan Chase & Co.) 44 Chrysler / Jeep / Dodge 22 CT Corp. (Wolters-Kluwer) 32 Facebook 48 FlyerTalk 14 General Motors 22, 24 Haley & Aldrich 38 Knowledge Network 46 Macy’s (Federated) 24 McDonald’s 24 Mitchells / Richards / Marshs 23 NaCo 24 Philadelphia Eagles 10 Quixtar 10, 43 Radiator.com 22 Southwest Airlines 10 Sprint Nextel 24 SuperValu 24 Travelocity 43 U.S. Navy 38 Varonis 45 Verizon 24 Virgin America 10 Vocalpoint (Procter & Gamble) 48 Wachovia 48 RE:TOOLING BY JESSICA TSAI Business Problem: Tech Solution: Master data management > > Product: Companies need to integrate disparate information Companies—and each of their internal departments—need a clear, single version of data truth. Master data management (MDM) helps to tie together any type of data in order to make it visible, accessible, and, in turn, significantly more useful. Kalido MDM “QuickStart” Program and Kalido MDM 8R3 Delivery Model: On-demand (Quickstart) and installed software (Kalido MDM 8R3) Price: QuickStart pricing starts at $14,995; Kalido MDM 8R3 starts at $200,000. Business Benefits: QuickStart whets the appetite of business users by providing a low-cost, low-risk solution that introduces the benefits of MDM. For the more sophisticated user, Kalido’s MDM 8R3 allows clean, consistent, and accurate master data to be accessible across the entire enterprise, which increases corporate transparency and accountability. Combined with business intelligence, MDM can provide in-depth insight on the master data past, present, and future. Functionality: QuickStart offers on-demand MDM education and advice from technology consulting firm Ventana Research, as well as Kalido’s own MDM product training. Kalido’s MDM 8R3 consolidates and manages any type of data to ensure a consistent and accurate view of the master data. The software has enhanced workflow functionality that automates notifications and helps to ensure problems are addressed in a collaborative manner by the right people. > > Product: > > Product: ■ADVERTISERS Accent Marketing back cover www.accentonline.com 1-866-623-0018 Autonomy etalk 5 www.etalk.com 1-800-835-6357 Avaya 13 www.avaya.com CRM in Real Time 37 books.infotoday.com/books/RealTimeCRM.shtml destinationCRM 2008 inside back cover Aug. 18–20, 2008, New York, NY www.destinationCRM2008.com 1-800-300-9868 LongJump 11 www.longjump.com/testdrive Microsoft Dynamics CRM 31 www.DynamicsCRMLaunch1.com Oracle inside front cover www.CRMOnDemand.com 1-866-906-7878 Net.Finance 49 www.netfinanceus.com 1-888-482-6012 RightNow Technologies 9 www.rightnow.com/nikon SpeechTEK 2008 15 www.speechTEK.com 1-800-300-9868 Sterling Commerce 7 www.sterlingcommerce.com/retail Contact: Kalido at 1-781-202-3200; www.kalido.com. Teradata Master Data Management Delivery Model: Installed software Price: Pricing starts at about $250,000, with discounts. Business Benefits: Now from a standalone company, having been spun off from former parent NCR, Teradata Master Data Management creates a single enterprise thesaurus that can ensure data is consistently described, used, and stored within an organization. The comprehensive solution is composed of software, domain templates, services, and content that together enable organizations to easily manage data in a heterogeneous environment. Teradata’s MDM solution supports the complete lifecycle of data management. Functionality: Teradata unites industry domain expertise and a horizontal MDM architecture to provide a central system for managing all domains of master data on a single platform. Benefits include: centralized data management, which vastly improves data accuracy and data quality; reduced integration costs; and creation of synchronized, current data across systems, thereby improving business decisions. Contact: Teradata at 1-323-909-1236; www.teradata.com. Siperian MDM Hub Delivery Model: Installed software, or via Salesforce.com’s AppExchange Price: Pricing starts at $500,000. Business Benefits: Siperian MDM Hub integrates all types of data into a single platform and its model-driven architecture ensures that all data is automatically kept consistent. The flexibility of the solution enables users to accommodate any MDM functionalities, including registry, coexistence and consolidation, and transaction. Advanced data governance allows organizations to streamline such processes to get better, more intelligent use out of their data. Functionality: Siperian’s metadata-driven system allows users to define their data model of choice within a single platform; built-in security ensures that only authorized parties get to modify the data. Data quality is maintained in real time and can be unified with updated information from third-party sources. Hierarchical structures help companies better understand relationships within and across data. ■WEB EVENTS Citrix Systems Webinar 17 www.destinationCRM.com/webevents/citrix/26mar2008 Microsoft Webinar 30 www.destinationCRM.com/webevents/microsoft/05mar2008 Contact: Siperian at 1-650-571-2400; www.siperian.com. Contact Editorial Assistant Jessica Tsai at jtsai@destinationCRM.com. CUSTOMER RELATIONSHIP MANAGEMENT | MARCH 2008 47 http://Amazon.com http://Radiator.com http://www.kalido.com http://www.accentonline.com http://www.etalk.com http://www.avaya.com http://books.infotoday.com/books/RealTimeCRM.shtml http://www.destinationCRM2008.com http://www.longjump.com/testdrive http://www.DynamicsCRMLaunch1.com http://www.teradata.com http://www.CRMOnDemand.com http://www.netfinanceus.com http://www.rightnow.com/nikon http://www.speechTEK.com http://www.sterlingcommerce.com/retail http://www.siperian.com http://www.destinationCRM.com/webevents/citrix/26mar2008 http://www.destinationCRM.com/webevents/microsoft/05mar2008

Table of Contents Feed for the Digital Edition of CRM - March 2008

CRM - March 2008 Contents Front Office Feedback Reality Check Customer Centricity The Tipping Point Re-shoring Contact Centers NetSuite’s Sweet Ride Takes Another Turn SaaS X.0? destinationCRM Dashboard Retailers Dream Big Detroit: Driven to Distraction Required Reading The Markets Within the Masses In Search of... Selling CRM to Your Sales Force Quixtar’s Quick Fix Travelocity’s New Traveling Companion Chasing Down First-Call Resolution Governing Better Marketing Secret of My Success Re: Tooling Connect Pint of View

CRM - March 2008

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