CRM- September 2008 - (Page 23) THE 2008 CRM th m e o y h he e t . The ust t r s a stry ’re j al idu ndu hey n. div the i M—t appe t in g CR ge h igh pin e e sha es in chan es ies 24 m ng Th ar na i GE n st mak e io PA vis bigg he t u Infl e l ntia L s and der inkersay not bes ea ne MARKET AWARDS E vend ight com ors pan th ie the emselv s—not CRM es— all o th f indu stry at are them C help RM tow ard i PA the ng to p GE ush futu 29 re. Risin g Sta rs Recognizing excellence in the CRM industry is as much an honor for us as it is (we hope) for the recipients. With the seventh annual CRM magazine Market Awards, we take note es to and on of the industry’s mainstays as well as its newcomers, . aders, o new ones , le the expected along with the surprising. inners cluding tw ut w ew—b eal the —in e are n The following 27 pages reflect the very best that We rev categories r, som raise. in 10 familia g of p the CRM industry has to offer—from vendors to watch es are vin e nam e all deser Som customers, channel partners to analysts. We profile they’r 34 PAGE Influential Leaders and Rising Stars, and reveal the results of our comprehensive survey of 10 industry categories—including new categories for incentive management and open-source CRM. And, Thes and m e four CR wrapping up the Awards package is our Elite M use idma r rket, sales s—enterp section, capturing a quartet of exceptional the e nduri and mark rise-level CRM implementations. That, after all, is ng va lue of eting—pro ved CRM. what we’re here to cover—not just once PAG E 47 a year, but every month in the pages of the magazine. Please join us in congratulating all the leaders, winners, and honorees. —The Editors of CRM magazine ead arket L M ers The El ite www.destinationCRM.com CUSTOMER RELATIONSHIP MANAGEMENT | SEPTEMBER 2008 23 http://www.destinationCRM.com
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