CRM - December 2007 - (Page Cover3)

CRM MAGAZINE SPONSORED WEB EVENTS | LIVE STREAMING AUDIO Special Thanks To All 2007 CRM magazine Web Event Sponsors Our viewers look to CRM magazine and our Web event partners like you to keep them informed on the issues and strategies they need to compete in the fast changing and complex world of CRM. Thank you for your participation in 2007. We look forward to working with you in 2008. To view our events go to: www.destinationcrm.com/webevents Thank you to the following companies from all of us at CRM magazine: AT&T AUGUST 1ST – Still waiting for CRM adoption? Try Wireless. BUSINESS OBJECTS AUGUST 9TH – Transform CRM Data into Sales with Advanced Reporting and Analytics CITRIX ONLINE JANUARY 31ST – Empower Your People with the Remote-Support Competitive Edge MARCH 7TH – Best Practices for Effective Online Customer Training AUGUST 15TH – 5 Ways to Run Your Support Center Like a Business EGAIN COMMUNICATIONS CORP FEBRUARY 21ST – Hidden Costs in Contact Centers and Customer Service Organizations: What They Are and How to Eliminate Them SEPTEMBER 12TH – How to Clone Your Best Contact Center Agents to Enhance Customer Experience and Improve Sales GOLDMINE JULY 25TH – Sales Force Automation: Get Sales Selling! INFOR MARCH 21ST – Continuous Customer Dialogues: Strategies for Growth and Loyalty in MultiChannel Customer-Oriented Organizations MAY 30TH – How to Leverage Inbound Customer Interactions for Cross-Sell and Upsell Opportunities OCTOBER 31ST – Predict Your Customer’s Next Move KANA MARCH 28TH – Setting News Standards for Simply Smart Customer Service MAY 23RD – Taking Customer Service Automation to the Next Level OCTOBER 24TH – Blending Knowledge into the Customer Experience — Proven Practices and Payoffs KNOVA SOFTWARE APRIL 11TH – Optimize Support Run it Like a Business! OCTOBER 3RD – Industrial Strength Service and Support MICROSOFT CORPORATION MAY 2ND – Transforming Information into Business Intelligence NEXTANCE APRIL 25TH – Announcing a new approach to winning sales proposals ORACLE STERLING COMMERCE FEBRUARY 7TH – Attract the Best NOVEMBER 28TH – The Back-End of Prospects, Get Sales to Accept and Front-End Commerce: Satisfying Work Leads, Report Better Results The New Spoiled Consumer APRIL 4TH – Accelerate Sales Velocity DECEMBER 12TH – When is Contact Management Not Enough? SAVO GROUP JUNE 13TH – Leveraging Sales Enabled CRM to Deliver Tangible Value to Front-Line Salespeople AUGUST 23RD – Breaking Through with Sales Enablement 2.0 SPSS INC. FEBRUARY 28TH – Strategies Behind How Companies Today are Maximizing ROI on Customer Acquisition, Retention and Cross-sell Efforts JUNE 6TH – Four Steps to Profitable Customer Feedback TALISMA APRIL 18TH – Proactive Service:The Delicate Balance between Deflection and Attraction OCTOBER 17TH – How Proactive Service and Sales Solutions are Changing the Online Customer Experience TOMORROW NOW, INC. JUNE 20TH – Extend the Life of Your CRM Applications with a Proven Support Model VERINT SYSTEMS MAY 9TH – Speech Analytics 2007: Customer Case Studies, ROI and Market Trends View archived events and see what’s scheduled for the future at www.destinationcrm.com/webevents If you are interested in sponsoring a future web event please contact: Adrienne Snyder (Eastern & Central) (201)327-2773 adrienne@destinationcrm.com Sponsored By Dennis Sullivan (Mountain & Pacific) (800)248-8466 x538 dennis@destinationcrm.com http://www.destinationcrm.com/webevents http://www.destinationcrm.com/webevents http://www.destinationcrm.com/webevents

Table of Contents Feed for the Digital Edition of CRM - December 2007

CRM - December 2007 Contents Front Office Reality Check Customer Centricity SAP’s Midmarket Design A Shift in SAP’s Growth Strategy: Buy Big to Get Bigger The Buyer Is Your Owner Prime Time for Streaming TV The Word on the Floor Market Focus: Energy/Utilities: Speaking Truth to Power (Companies) The Pulse Required Reading It’s All Coming 2.0gether Power to the People Speak Up! Document Management That's a Breeze Customers Gain Traction With Off-Road Vehicles Getting Connected With Surveys Mobile Data Gets Better Reception Secret of My Success Re:Tooling The Tipping Point Pint of View

CRM - December 2007

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