Trademark Insider® - Annual Report 2007 - (Page 7) 2007 Annual Report Year End-2007: Top 100 Companies The annual Top 100 Company Rankings are determined by the number of USPTO applications submitted in calendar year 2007 in which the company (or a related entity) is listed as the applicant and/or legal representative (correspondent). Each application is counted as one filing regardless of the application type. YE-07 Rank 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 43 45 46 46 48 49 49 Company Time Warner Mattel, Inc. Walt Disney Company GlaxoSmithKline Deutsche Telekom AG Viacom International Inc. Procter & Gamble Company, The L'Oreal Johnson & Johnson PepsiCo Ultraconcurrent, Inc. Cox Enterprises Inc. Bristol-Myers Squibb Company Novartis Limited Brands, Inc. IGT Las Vegas Sands Corp. Estee Lauder Inc. ND Rights LLC CBS Corporation General Electric Company News Corporation Hasbro, Inc. AIG Sony Corporation Unilever Altria Group Scripps Networks, Inc. Diageo, PLC VF Corporation Pfizer Inc. Saul Zaentz Company Championship Gaming Series philosophy, inc. World Wrestling Entertainment, Inc. Group Kaitu LLC Abercrombie & Fitch Trading Co. Masco Corporation Mars, Incorporated Jakks Pacific, Inc. Siemens Schering-Plough Corporation Eli Lilly and Company Reckitt Benckiser Inc. General Motors Corporation J.W. Childs Associates, LLP Nestle Vital Pharmaceuticals, Inc. Anheuser-Busch, Incorporated Hallmark Cards, Inc. #TMs 2007 892 797 609 548 461 366 364 355 329 325 318 303 278 268 244 237 236 207 206 204 194 193 190 183 175 174 173 171 170 163 159 158 155 154 150 149 148 145 134 131 124 123 118 118 117 115 115 113 111 111 2006 Rank 2 1 3 7 20 5 13 4 16 10 N/A N/A 14 12 9 30 N/A 19 N/A 31 11 17 33 37 15 21 22 89 33 73 8 N/A N/A 72 76 N/A 38 40 24 42 48 48 36 29 61 28 58 N/A 26 94 YE-07 Rank 49 52 52 54 54 56 57 58 59 59 61 62 62 64 64 66 67 68 68 70 70 72 73 73 73 76 77 77 79 80 80 82 83 84 85 85 87 87 87 87 91 91 91 91 95 95 95 98 99 99 Company LG Electronics Inc. American Express Company NBA Properties, Inc. Cargill, Incorporated Coca-Cola Company, The HEB Grocery Company, LP Sears Holdings Corp. Cadbury Schweppes Wynn Resorts Holdings, LLC QUALCOMM Incorporated L.C. Licensing, Inc. Kohler Co. Reed Elsevier Inc. Ford Motor Company Live Nation Worldwide Wal-Mart Stores, Inc. Marriott International, Inc. Abbott Laboratories Starwood Hotels & Resorts Worldwide Callaway Golf Company Raynaldo Garza Mitsubishi Aristocrat Technologies Australia Pty Ltd Bosch FremantleMedia North America, Inc. Bank of America Corporation Bayer Corporation MeadWestvaco Corp Illinois Tool Works Inc. Hershey Company, The Microsoft Corporation Black & Decker Corporation, The Syngenta Crop Protection, Inc. Bally Gaming International, Inc. Henkel Group optionsXpress Holdings Advance Magazine Publishers Inc. Boehringer Ingelheim Bridgestone NFL Properties Comcast Medtronic, Inc. Wm. Wrigley Jr. Company Tyco International American Specialty Health Incorporated S. C. Johnson SAMSUNG Panama Jack International, Inc. H. J. Heinz Company OMS Investments, Inc. #TMs 2007 111 110 110 108 108 107 104 103 102 102 99 98 98 97 97 96 95 92 92 91 91 90 89 89 89 88 87 87 86 83 83 81 80 79 78 78 77 77 77 77 76 76 76 76 75 75 75 74 73 73 2006 Rank 83 23 47 85 27 44 68 32 24 N/A 50 99 N/A 65 N/A 89 N/A 41 66 N/A N/A N/A N/A 76 N/A N/A N/A 55 N/A 79 35 60 N/A 76 57 N/A N/A N/A N/A 62 74 62 53 38 N/A N/A N/A N/A N/A N/A Copyright © 2007-2008 Corporation Service Company®. All Rights Reserved. 2007 ANNUAL TR ADEMARK INSIDER® REPOR T 7
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