IAAPA Attractions Expo 2017 Conference Brochure - 20

EDUCATIONAL SEMINAR
MONDAY, NOV. 13
3:30-4:45 p.m.
Building a Successful Food and Beverage
Training Program
Whether you operate a single food and beverage outlet or
dozens of concepts across multiple properties, the number-one
key to success is a well-trained staff. Explore the fundamental
components of a successful training program, including
identifying subject matter experts and writing standard
operating procedures while using blended delivery methods
to engage your millennial audience. You will also learn about
different ways to deliver training content across multiple
properties utilizing digital technologies.
SPEAKERS: Albert Cabuco, ICAE, VP/Food & Beverage,
Palace Entertainment; Stephen Hanna, Supervisor, Global
Standards & Procedures, Universal Orlando Resort

Safe Ride Manufacturing, Design, and IP
Join a panel of manufacturers and operators as
they discuss best practices for purchasing rides and other
amusement devices. Facilities will share the best questions to
ask when purchasing, and suppliers will share how to ensure
you are purchasing a reputable product. The panel will also
discuss manufacturing and quality control standards related to
amusement devices. Attendees will walk away prepared to ask
better questions and make more informed buying decisions.

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5-6:15 p.m.
Group Sales for FECs, Small Parks,
and Water Parks: Tips from the Pros
Get to the nitty gritty of group sales and learn how to grow the
business for your family entertainment center (FEC), amusement
park, or water park. Unlock the secrets of driving your weekday
business. Learn how to balance the benefits of creating package
deals versus customized events. Expand your business potential
through buyouts, private rentals, and lock-ins. Plus, walk away
with best practice tips for creating a banquet event order (BEO),
operating your sales office, and knowing how much time to invest
in prospecting for new business.
SPEAKERS: Annaliese Morgan, Senior Sales & Marketing
Manager, Apex Parks Group; Beth Standlee, Owner,
Trainertainment

Virtual, Augmented, and Mixed Reality
Systems for Show Entertainment
Virtual reality (VR) systems are beginning to make their presence
felt in the attractions industry in a variety of ride platforms. Can
virtual reality (VR), augmented reality (AR), and mixed reality
(MR) systems be as successful in live entertainment and events?
Using a variety of case studies, learn how VR, AR, and MR are
evolving, examine the different platforms and their strengths
and weaknesses, and explore the design principles in creating a
successful VR/AR/MR experience.
SPEAKERS: Billy Vinton, Creative Director/Founder,
dotdotdash; Brian Morrow, VP Theme Park Experience
Design, SeaWorld Parks & Entertainment; Kevin Kreczko, Vice
President, Creative, Lionstone Development; Kyle Banuelos, CoFounder and CEO, dotdotdash; TJ Manarino, Senior Director,
Universal Orlando Resort

Games and Retail Innovations: Creations
and Trends in 2017
Think you know what was hot this year? Know what wasn't and
why? Come hear your colleagues' take on all things games and
retail from 2017. Look at data from the 2017 season and join
fast-paced, action-packed roundtable conversations to explore
the successful and innovative ideas from 2017 or brainstorm and
generate new ideas for 2018.
SPEAKERS: Adrea Gibbs, ICAE, Director of Operations,
Planet Aqua Group; Brad Loxley, Senior Amusement Park
Manager, Luna Park Sydney; James Mayall, Director of Games/
Merchandise, DelGrosso's Amusement Park, Inc.

HR Creates: A Diverse and
Inclusive Workforce
Our industry's guests represent
every walk of life, and so should our
employee teams. Creating, sustaining, and managing a diverse
workforce comes with challenges. Hear how human resources
(HR) professionals in the attractions industry are managing
diversity and inclusion issues, the steps they take to build an
inclusive workplace, and the lessons they've learned. Audience
participation is encouraged: bring questions, comments, and
your own examples of successful inclusion and diversity.
SPEAKER: David Gray, Human Resource Manager, Lagoon
Amusement Park

2017 in Review: Emerging Trends
in Immersive Design
Join us for an inspiring review of the latest trends, projects, and
stand-out experiences of 2017. In this fast-paced, stuffed-full-ofcool-things session, explore some of the most incredible projects
to open in museums, zoos, aquariums, theme parks, and live
entertainment venues in the past 12 months. Discover what has
made each of these projects unique in their field, what trends
unite them, and what lessons you can take away and apply to
your own facilities.

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Table of Contents for the Digital Edition of IAAPA Attractions Expo 2017 Conference Brochure