2014 NAA Education Conference & Exposition - (Page 9)

Education Sessions Sponsored by: the millennial majority: are you Ready for the Workplace's new normal? O The Bureau of Labor Statistics says, "by 2020, Millennials will comprise almost 50 percent of the workforce." Do you know what they want and value? within five years, your workforce will look and act dramatically different. have you taken the steps to ensure you understand the "new normal:" a Gen-Y majority? More than 10,000 baby boomers turn 65 every single day. along with creating job openings, this is causing a massive loss of experience and knowledge. what are you going to do over the next few years to create long-term stability out of this chaos? we will help you figure it out. virginia Love, Vice President, Training & Marketing, waterton residential; kara Rice, chief Information Officer, Grace hill, Inc.; steve matre, Director-education/Marketing/ Development, Banner Property Management hire Right the first time, every time nahma presents: scenarios for housing credit Reform- is there Life afterward? nahMa The Low Income housing Tax credit (LIhTc or housing credit) program is the primary and virtually sole source of major funding for development of new and major rehab of existing affordable multifamily housing across the country. as congress considers substantive reform of the federal tax code in an effort to solve the nation's fiscal woes, all programs are on the table for possible major change-or even elimination. In this session, industry experts will discuss likely scenarios of reform to the housing credit program, as well as what forward thinkers may already be contemplating as "Plan B" if the housing credit program undergoes major change. nicolo pinoli, Partner, novogradac & company LLP; Lawrence curtis, President, winn Development; michelle norris, shcm, nahP-e, Senior VP-acquisitions & Development, national church residences; kris cook, cae, executive Director, nahMa Thursday, June 19 * 10:45 a.m. - noon O have you ever interviewed Dr. Jekyll and had Mr. hyde show up on their first day of work? Perhaps you're still hiring the old-fashioned way and still onboarding people that don't complement your organization. Part of the problem lies in hiring people that famed psychologist Sigmund Freud referred to as the "Id." This type of person does not care about the company, customer or coworker. You will walk away from this session with better questions, a clearer understanding of how to recruit, greater insight into leveraging the verification process, and steps you can take to better match company values, balance, standards and culture during the interview process. Bill nye, chief executive Officer, caviness and cates; Rebecca Rosario, President, Full house Marketing, Inc. using Big data to gauge your Business performance O how do you measure success at your communities? Is it as simple as achieving budget? and if you do achieve budget, could you have done better? can you look at your data and know how and where things went off track? Our panel of leading data scientists and industry pioneers in business intelligence will illustrate how performance analytics and benchmarking systems can improve operating behaviors and achieve even better results. They'll help you understand how to benchmark your results against your competitors, find the gaps between current performance and outperformance, and use that data to drive financial results. tom Bumpass, cIO, Greystar Management; eric griffin, Senior Vice President, asset Management, Blackstone; Richard hughes, Vice President of Strategic revenue Systems, realPage, Inc.; kip Zacharias, Vice President, Business Services, camden Property Trust; Janine steiner Jovanovic, executive Vice President, realPage, Inc. naaei presents: executive Leadership now L Gallup scientists have spent decades studying successful leaders to determine what sets them apart. Most recently, Gallup scientists studied more than 1 million work teams, conducted over 20,000 in-depth interviews with leaders and interviewed more than 10,000 followers globally to determine what contributed to leadership excellence. The results of this research were revealed in "Strengths-Based Leadership," which identifies three keys to becoming an effective leader. This session looks at the effect of employee engagement on organizational and individual performance. Learn strategies from the world's best leaders that will help you maximize employee potential. dJ olojo, associate Partner, Gallup consulting mobile-first marketing: small screen, Big Results M&L with the majority of the population equipped with a smartphone, mobile has quickly become the preferred lifestyle. For today's resident, a smartphone is their lifeline. It's personal, always accessible and shaping how and what they buy. In this session, one simple truth will crystallize: Mobile is shifting how marketers approach everything from website design and social media to email marketing and traditional channels like print ads. Leave this session prepared to face these challenges and opportunities head-on and implement a smart, data-driven strategy that converts today's prospective mobile renter into a new resident. mark Juleen, V.P. of Marketing, J.c. hart company, Inc.; mike Whaling, President, 30 Lines using company culture to Build Brand ambassadors M&L Simon Sinek put it best in a TedX Talk when he said, "The goal is not to do business with everyone who wants what you have. The goal is to do business with the people who believe what you believe." how do you cross this chasm? Brand leaders will share how their companies and other businesses across varied industries have become successful by "living" their core beliefs. a company can add their mission statement onto their website and tweet all day about core values, but until they live this "belief system," they will lose out on the opportunity to create wildly enthusiastic brand evangelists. kevin thompson, Sr. VP of Marketing, Bell Partners; cJ edmonds, VP of Sales, G5 9 http://educonf.naahq.org/breakout-sessions/#TH10

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2014 NAA Education Conference & Exposition

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