Online Revealed Calgary 2008

Online Revealed Canada Conference News Online Revealed Canada Announces Keynote Speaker Kyle MacDonald - The Guy Who Traded One Red Paperclip for a House Yahoo! Canada, Travelocity, Orbitz, Travelzoo, Marriott Canada, and more to speak in addition to internationally known keynote, Kyle MacDonald to kick off the third annual Online Marketing Conference, May 12-14 at Calgary's Hyatt Regency “MacDonald’s story highlights the kind of buzz that is possible when taking an innovative approach to online marketing and new mediums such as social media,” said Patricia Brusha, Co-Founder and Co-Chair of Online Revealed Canada. “It reflects how powerful new media and the Internet has become.” this innovative search marketing event will cover a variety of topics including, search engine optimization, paid search marketing, social media marketing, website analytics, new media technology and other trends in marketing tourism online. About Online Revealed Canada-The Online Revealed tourism marketing conference provides Canadian tourism professionals with unique and cutting edge online marketing education, with an innovative agenda including educational workshops, keynotes, panel discussions and a new technology showcase. Produced by A Couple of Chicks eMarketing, www.acoupleofchicks.com and Yahoo! Canada, Online Revealed is an annual conference event with a mission to educate the travel industry to be successful on the World Wide Web through collaboration with leading industry professionals. Toronto, On – 5 March 2008 – Canadian online travel and tourism conference, Online Revealed Canada, is pleased to announce the keynote speaker for the 2008 event will be Kyle MacDonald, sharing his inspiring social media experiment that started with one red paper clip and resulted in a house. MacDonald has garnered international fame for the online experiment that took him through a series of 14 trades occurring over the course of only one year. The much anticipated internet marketing conference brings together Canadian tourism professionals and online marketing best practices taking place this May 12-14, 2008 in Calgary, Alberta. MacDonald’s online trading phenomenon was inspired by “Bigger and Better,” a game he played as a child. He posted a red paperclip on the website “Craig’s List” and waited for offers. One year later, after 14 trades involving a fish pen, a keg of beer, a cube van, a recording contract and a snow globe, MacDonald made his final trade for a house. Along the way, he traded a KISS snow globe for a speaking part in a Corbin Bernsen film. Then, the town of Kipling, Saskatchewan offered up a house in exchange for the movie role. MacDonald and his paperclip caught worldwide attention from the likes of ABC, 20/20 and Hollywood. The agenda for Online Revealed Canada includes over 25 speakers, workshop leaders, and 300 Canadian travel professionals. With speakers from Yahoo! Canada, The Canadian Tourism Commission (CTC), Travelocity, Marriott Canada, Travelzoo and many more, About Yahoo! Canada-Yahoo! Canada Co. is a leading Internet destination that provides online products and services to meet the needs of Canadians and offers a range of tools and marketing solutions for businesses to connect with Internet users. Yahoo! Canada services Canadians in both English and in French through its sites, www.yahoo.ca and http://francais.yahoo.ca. Yahoo! Canada is headquartered in Toronto, Ontario 14 | ONLINE REVEALED CANADA 2008 | onlinerevealed.com http://www.acoupleofchicks.com http://www.yahoo.ca http://francais.yahoo.ca http://www.tigglobal.com http://www.tigglobal.com http://www.nxtbook.com/nxtbooks/questex/lta0508/index.php

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