design:retail - July 2018 - 64

backstory

064

F

OR THE REVEAL of its new 26,000-sq.-ft.
shoe department at the 59th Street
flagship in New York, Bloomingdale's
commissioned nine local artists to create a unique installation. Their canvas?
A 6-ft. stiletto.
Including a multicolored mosaic pump from
Allison Eden, a graphic black-and-white pump
from Frank Post and a rhinestone-clad shoe by
G Felix with a Statue of Liberty heel, "The Heart of
Shoe York" installation celebrates the nickname
of the new shoe floor and Bloomingdale's 59th as
"The Heart of New York."

JULY 2018

DESIGNRETAILONLINE.COM

"We wanted to create fun selfie moments with
unexpected things that all spoke to our new shoe
floor," says Leigh Ann Tischler, Bloomingdale's director, window design. "Bringing shoes on (level) 2
and shoes on (level) 4 together on one floor was a
historical moment for our Bloomingdale's flagship."
For the opening, the larger-than-life shoes were
placed at major touchpoints throughout the store, including one on every floor by the escalators, creating
a path up to the new fifth floor department, which
features new designers and shoes that are exclusive
to the flagship. "The most important element was to
provide a realistic shoe at a mega scale," says Ellen

GLOBALSHOP.ORG

Johnson, executive vice president, business development and sales for Noa Brands, owners of Goldsmith,
the producers behind each fiberglass pump.
In addition to the stilettos, there also was one giant sneaker, which allowed customers the opportunity to create patterns and words with stickers. But it
was the massive pumps that stole the show.
"People are calling the store to see how long the
shoes will be on display, because they want to come
see them," Tischler adds. "We are in discussion
about where the shoes might walk to in New York
next. A few will remain on the floor indefinitely."
- Joann Plockova

Photo by SHELLEY SHIVERS


http://www.DESIGNRETAILONLINE.COM http://www.GLOBALSHOP.ORG

Table of Contents for the Digital Edition of design:retail - July 2018

design:retail - July 2018
Contents
Editor’s Note
On Trend
We Love This!
Designer Picks
The Connected Store
How’d They Do That?
Before & After
Mingle
Have You Heard?
Ask Judy
Shopping With Paco
Galeria Melissa
Extracoop
2018 Fixture Leaders
Fixture Products
Backstory
design:retail - July 2018 - Intro
design:retail - July 2018 - CT1
design:retail - July 2018 - CT2
design:retail - July 2018 - design:retail - July 2018
design:retail - July 2018 - Cover2
design:retail - July 2018 - 1
design:retail - July 2018 - Contents
design:retail - July 2018 - 3
design:retail - July 2018 - 4
design:retail - July 2018 - 5
design:retail - July 2018 - Editor’s Note
design:retail - July 2018 - 7
design:retail - July 2018 - On Trend
design:retail - July 2018 - 9
design:retail - July 2018 - We Love This!
design:retail - July 2018 - 11
design:retail - July 2018 - 12
design:retail - July 2018 - 13
design:retail - July 2018 - 14
design:retail - July 2018 - 15
design:retail - July 2018 - Designer Picks
design:retail - July 2018 - 17
design:retail - July 2018 - The Connected Store
design:retail - July 2018 - 19
design:retail - July 2018 - How’d They Do That?
design:retail - July 2018 - 21
design:retail - July 2018 - Before & After
design:retail - July 2018 - 23
design:retail - July 2018 - Mingle
design:retail - July 2018 - 25
design:retail - July 2018 - 26
design:retail - July 2018 - 27
design:retail - July 2018 - Have You Heard?
design:retail - July 2018 - 29
design:retail - July 2018 - Ask Judy
design:retail - July 2018 - 31
design:retail - July 2018 - 32
design:retail - July 2018 - Trion1
design:retail - July 2018 - Trion2
design:retail - July 2018 - Trion3
design:retail - July 2018 - Trion4
design:retail - July 2018 - Trion5
design:retail - July 2018 - Trion6
design:retail - July 2018 - Trion7
design:retail - July 2018 - Trion8
design:retail - July 2018 - Trion9
design:retail - July 2018 - Trion10
design:retail - July 2018 - Trion11
design:retail - July 2018 - Trion12
design:retail - July 2018 - Trion13
design:retail - July 2018 - Trion14
design:retail - July 2018 - Trion15
design:retail - July 2018 - Trion16
design:retail - July 2018 - Trion17
design:retail - July 2018 - Trion18
design:retail - July 2018 - Trion19
design:retail - July 2018 - Trion20
design:retail - July 2018 - Shopping With Paco
design:retail - July 2018 - Galeria Melissa
design:retail - July 2018 - 35
design:retail - July 2018 - 36
design:retail - July 2018 - 37
design:retail - July 2018 - 38
design:retail - July 2018 - 39
design:retail - July 2018 - Extracoop
design:retail - July 2018 - 41
design:retail - July 2018 - 42
design:retail - July 2018 - 43
design:retail - July 2018 - 44
design:retail - July 2018 - 45
design:retail - July 2018 - 2018 Fixture Leaders
design:retail - July 2018 - 47
design:retail - July 2018 - 48
design:retail - July 2018 - OPCover1
design:retail - July 2018 - OPCover2
design:retail - July 2018 - OP1
design:retail - July 2018 - OP2
design:retail - July 2018 - OP3
design:retail - July 2018 - OP4
design:retail - July 2018 - OP5
design:retail - July 2018 - OP6
design:retail - July 2018 - OP7
design:retail - July 2018 - OP8
design:retail - July 2018 - OP9
design:retail - July 2018 - OP10
design:retail - July 2018 - OP11
design:retail - July 2018 - OP12
design:retail - July 2018 - OP13
design:retail - July 2018 - OP14
design:retail - July 2018 - OP15
design:retail - July 2018 - OP16
design:retail - July 2018 - OPCover3
design:retail - July 2018 - OPCover4
design:retail - July 2018 - 49
design:retail - July 2018 - 50
design:retail - July 2018 - 51
design:retail - July 2018 - 52
design:retail - July 2018 - 53
design:retail - July 2018 - 54
design:retail - July 2018 - 55
design:retail - July 2018 - 56
design:retail - July 2018 - 57
design:retail - July 2018 - 58
design:retail - July 2018 - 59
design:retail - July 2018 - Fixture Products
design:retail - July 2018 - 61
design:retail - July 2018 - 62
design:retail - July 2018 - 63
design:retail - July 2018 - Backstory
design:retail - July 2018 - Cover3
design:retail - July 2018 - Cover4
https://www.nxtbook.com/nxtbooks/designretail/20200708
https://www.nxtbook.com/nxtbooks/designretail/20200506
https://www.nxtbook.com/nxtbooks/designretail/20200304
https://www.nxtbook.com/nxtbooks/designretail/20200102
https://www.nxtbook.com/nxtbooks/designretail/20191112
https://www.nxtbook.com/nxtbooks/designretail/20190910
https://www.nxtbook.com/nxtbooks/designretail/201907
https://www.nxtbook.com/nxtbooks/designretail/201906_v2
https://www.nxtbook.com/nxtbooks/designretail/201906
https://www.nxtbook.com/nxtbooks/designretail/201905_v2
https://www.nxtbook.com/nxtbooks/designretail/201905
https://www.nxtbook.com/nxtbooks/designretail/201904
https://www.nxtbook.com/nxtbooks/designretail/2019_v2
https://www.nxtbook.com/nxtbooks/designretail/201903_v2
https://www.nxtbook.com/nxtbooks/designretail/201903
https://www.nxtbook.com/nxtbooks/designretail/20190102_v2
https://www.nxtbook.com/nxtbooks/designretail/20190102
https://www.nxtbook.com/nxtbooks/designretail/20181112_v2
https://www.nxtbook.com/nxtbooks/designretail/20181112
https://www.nxtbook.com/nxtbooks/designretail/201810
https://www.nxtbook.com/nxtbooks/designretail/201809
https://www.nxtbook.com/nxtbooks/designretail/201808
https://www.nxtbook.com/nxtbooks/designretail/201807
https://www.nxtbook.com/nxtbooks/designretail/20180607
https://www.nxtbook.com/nxtbooks/designretail/20180405
https://www.nxtbook.com/nxtbooks/designretail/201803
https://www.nxtbook.com/nxtbooks/designretail/201802
https://www.nxtbook.com/nxtbooks/designretail/201801
https://www.nxtbook.com/nxtbooks/designretail/20171112
https://www.nxtbook.com/nxtbooks/designretail/201710
https://www.nxtbook.com/nxtbooks/designretail/201709
https://www.nxtbook.com/nxtbooks/designretail/201708
https://www.nxtbook.com/nxtbooks/designretail/201707
https://www.nxtbook.com/nxtbooks/designretail/201706
https://www.nxtbook.com/nxtbooks/designretail/201704
https://www.nxtbook.com/nxtbooks/designretail/201703
https://www.nxtbook.com/nxtbooks/designretail/201702
https://www.nxtbook.com/nxtbooks/designretail/201701
https://www.nxtbook.com/nxtbooks/designretail/20161112
https://www.nxtbook.com/nxtbooks/designretail/201610
https://www.nxtbook.com/nxtbooks/designretail/201609
https://www.nxtbook.com/nxtbooks/designretail/201608
https://www.nxtbook.com/nxtbooks/designretail/201607
https://www.nxtbook.com/nxtbooks/designretail/201606
https://www.nxtbook.com/nxtbooks/designretail/20160405
https://www.nxtbook.com/nxtbooks/designretail/201603
https://www.nxtbook.com/nxtbooks/designretail/201602
https://www.nxtbook.com/nxtbooks/designretail/201601
https://www.nxtbook.com/nxtbooks/designretail/20151112
https://www.nxtbook.com/nxtbooks/designretail/201510
https://www.nxtbook.com/nxtbooks/designretail/201509
https://www.nxtbook.com/nxtbooks/designretail/201508
https://www.nxtbook.com/nxtbooks/designretail/201507
https://www.nxtbook.com/nxtbooks/designretail/201506
https://www.nxtbook.com/nxtbooks/designretail/20150405
https://www.nxtbook.com/nxtbooks/designretail/201503
https://www.nxtbook.com/nxtbooks/designretail/201502
https://www.nxtbook.com/nxtbooks/designretail/201501
https://www.nxtbook.com/nxtbooks/designretail/20141112
https://www.nxtbook.com/nxtbooks/designretail/201410
https://www.nxtbook.com/nxtbooks/designretail/201409
https://www.nxtbook.com/nxtbooks/designretail/201408
https://www.nxtbook.com/nxtbooks/designretail/201407
https://www.nxtbook.com/nxtbooks/designretail/201406
https://www.nxtbook.com/nxtbooks/designretail/20140405
https://www.nxtbook.com/nxtbooks/designretail/201403
https://www.nxtbook.com/nxtbooks/designretail/201402
https://www.nxtbook.com/nxtbooks/nielsen/designretail_201401
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20131112
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201310
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201309
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201308
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201307
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201306
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20130405
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20130203
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201301
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20121112
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201210
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201209
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201208
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201207
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201206
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20120405
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20120203
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201201
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20111112
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201110
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201110v2
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201109_v2
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201109
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201108_v2
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201108
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201107
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201106
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20110405
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201103
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20110102
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20101112
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201010
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201009
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201008
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201007
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201006
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20100405
https://www.nxtbook.com/nxtbooks/nielsen/ddi_201003
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20100102
https://www.nxtbook.com/nxtbooks/nielsen/ddi_20091112
https://www.nxtbook.com/nxtbooks/nielsen/ddi_200910
https://www.nxtbook.com/nxtbooks/nielsen/ddi_200909
https://www.nxtbook.com/nxtbooks/nielsen/ddi_200908
https://www.nxtbook.com/nxtbooks/nielsen/ddi_200907
https://www.nxtbook.com/nxtbooks/nielsen/ddi_200906
https://www.nxtbook.com/nxtbooks/nielsen/ddi_200905
https://www.nxtbook.com/nxtbooks/nielsen/ddi_200904
https://www.nxtbook.com/nxtbooks/nielsen/ddi_200903
https://www.nxtbook.com/nxtbooks/nielsen/ddi_200902
https://www.nxtbook.com/nxtbooks/nielsen/ddi_200901
https://www.nxtbook.com/nxtbooks/nielsen/ddi_200812
https://www.nxtbookmedia.com