Digital Dealer - October 2018 - Cover1

OCTOBER 2018, VOL. 25 NO. 10
D E A L E R
M A G A Z I N E

DIGITALDEALER.COM

HOW TO LEAD
FROM THE MIDDLE
BY DAVE ANDERSON
Pg 4

O C T O B E R

THE GREATEST
THREAT TO
SURVIVAL
IS FROM WITHIN

2 0 1 8 ,

BY CHUCK BARKER
Pg 6

INTERVIEW WITH

KRISTIN
DILLARD
TEAM CHEVROLET
BUICK GMC
CADILLAC
Pg 20

V O L .

REVISIT SERVICE
& BODY TEAM
PRODUCTION

2 5

BY ED KOVALCHICK
Pg 18

N O .

1 0

THE BEST SALES
CLOSE IN F&I
BY MIKE HIRSCHFIELD
Pg 36

MAXIMIZING
YOUTUBE
AT YOUR
DEALERSHIP

BY SEAN V. BRADLEY, CSP
Pg 38

3 AUTOMOTIVE
DIGITAL
MARKETING
TRENDS ON
THEIR WAY
BY ARI GORLIN
Pg 44

DIGITAL
DEALER 25
HIGHLIGHTS
Pg 28


http://www.DIGITALDEALER.COM

Table of Contents for the Digital Edition of Digital Dealer - October 2018

http://www.nxtbook.com/nxtbooks/digitaldealer/201910
http://www.nxtbook.com/nxtbooks/digitaldealer/201909
http://www.nxtbook.com/nxtbooks/digitaldealer/201908
http://www.nxtbook.com/nxtbooks/digitaldealer/201907
http://www.nxtbook.com/nxtbooks/digitaldealer/201906
http://www.nxtbook.com/nxtbooks/digitaldealer/201905
http://www.nxtbook.com/nxtbooks/digitaldealer/dd26showdirectory_042019
http://www.nxtbook.com/nxtbooks/digitaldealer/201904
http://www.nxtbook.com/nxtbooks/digitaldealer/201903
http://www.nxtbook.com/nxtbooks/digitaldealer/201902
http://www.nxtbook.com/nxtbooks/digitaldealer/201901
http://www.nxtbook.com/nxtbooks/digitaldealer/201812
http://www.nxtbook.com/nxtbooks/digitaldealer/201811
http://www.nxtbook.com/nxtbooks/digitaldealer/201810
http://www.nxtbook.com/nxtbooks/digitaldealer/201809
http://www.nxtbook.com/nxtbooks/digitaldealer/201808
http://www.nxtbook.com/nxtbooks/digitaldealer/201807
http://www.nxtbook.com/nxtbooks/digitaldealer/201806
http://www.nxtbook.com/nxtbooks/digitaldealer/201805
http://www.nxtbook.com/nxtbooks/digitaldealer/201804
http://www.nxtbook.com/nxtbooks/digitaldealer/201803
http://www.nxtbook.com/nxtbooks/digitaldealer/201802
http://www.nxtbook.com/nxtbooks/digitaldealer/201801
http://www.nxtbook.com/nxtbooks/digitaldealer/201712
http://www.nxtbook.com/nxtbooks/digitaldealer/201711
http://www.nxtbook.com/nxtbooks/digitaldealer/201710
http://www.nxtbook.com/nxtbooks/digitaldealer/201709
http://www.nxtbook.com/nxtbooks/digitaldealer/201708
http://www.nxtbookMEDIA.com