Consumer Goods Technology - July 2008 - (Page 25) CGT EVENTS • AMR Research Director Lora Cecere hosted a panel of executives from Kraft Foods, LeapFrog and Valvoline, allowing them to touch upon 2008 Sales & Marketing Report findings — from CGT and AMR Research — and share strategies for product innovation; coping with demand variability; demand signal repositories and TPM. • Rich Nichols, director of Sales Strategy and Sales Operations, Del-Monte Foods, shared details of the company’s TPM initiative, tips on handling change management and a roadmap for the future. Attendees also heard from VTech on S&OP; Sara Lee on price optimization; Newell Rubbermaid on data management; Softsheen-Carson on category management; Acosta Sales & Marketing on sales agency relationships; R.J. Reynolds on marketing and technology; and a Wall Street panel on the wealth and health of the consumer goods industry. Next year’s Sales & Marketing Summit will be held at The Roosevelt Hotel,on June 8 -10,2009. CONSUMER GOODS TECHNOLOGY | J U LY 2 0 0 8 Kroger and Procter & Gamble executives give a status update on GS1’s new standard: Trading Partner Performance Management. A packed house on Day 1. JD Spangler, VP of Sales & Customer Marketing for Sara Lee Corporation, talks about the art of price optimization. | W W W. C O N S U M E R G O O D S . C O M Steve Sigrist, VP of Sales Operations & Supply Chain, Wal-Mart Division for Newell Rubbermaid, gives tips for creating an effective linkage between sales, the customer and the supply chain. 25 http://www.edgellcommunications.com/main/index.php?_id=399 http://WWW.CONSUMERGOODS.COM
Table of Contents Feed for the Digital Edition of Consumer Goods Technology - July 2008 Consumer Goods Technology - July 2008 Contents Edit Note Insights Special Report Catching Up With... Energy-Minded Efficiency Waste to Wonder Greater Good Natural Business Built to Last Setting Sustainable Goals Sustainability, Part 2 CGT Events Between the Lines Consumer Goods Technology - July 2008 Consumer Goods Technology - July 2008 - Consumer Goods Technology - July 2008 (Page 1) Consumer Goods Technology - July 2008 - Contents (Page 2) Consumer Goods Technology - July 2008 - Edit Note (Page 3) Consumer Goods Technology - July 2008 - Insights (Page 4) Consumer Goods Technology - July 2008 - Insights (Page 5) Consumer Goods Technology - July 2008 - Insights (Page 6) Consumer Goods Technology - July 2008 - Insights (Page 7) Consumer Goods Technology - July 2008 - Special Report (Page 8) Consumer Goods Technology - July 2008 - Special Report (Page 9) Consumer Goods Technology - July 2008 - Catching Up With... (Page 10) Consumer Goods Technology - July 2008 - Catching Up With... (Page 11) Consumer Goods Technology - July 2008 - Catching Up With... (Page 12) Consumer Goods Technology - July 2008 - Energy-Minded Efficiency (Page 13) Consumer Goods Technology - July 2008 - Waste to Wonder (Page 14) Consumer Goods Technology - July 2008 - Waste to Wonder (Page 15) Consumer Goods Technology - July 2008 - Greater Good (Page 16) Consumer Goods Technology - July 2008 - Natural Business (Page 17) Consumer Goods Technology - July 2008 - Built to Last (Page 18) Consumer Goods Technology - July 2008 - Built to Last (Page 19) Consumer Goods Technology - July 2008 - Setting Sustainable Goals (Page 20) Consumer Goods Technology - July 2008 - Sustainability, Part 2 (Page 21) Consumer Goods Technology - July 2008 - Sustainability, Part 2 (Page 22) Consumer Goods Technology - July 2008 - Sustainability, Part 2 (Page 23) Consumer Goods Technology - July 2008 - Sustainability, Part 2 (Page 24) Consumer Goods Technology - July 2008 - CGT Events (Page 25) Consumer Goods Technology - July 2008 - CGT Events (Page 26) Consumer Goods Technology - July 2008 - CGT Events (Page 27) Consumer Goods Technology - July 2008 - CGT Events (Page 28) Consumer Goods Technology - July 2008 - Between the Lines (Page 29) Consumer Goods Technology - July 2008 - Between the Lines (Page 30)
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