ISS Atlantic City Show Directory - 2018 - 17

ISS ATLANTIC CITY 2018
S18 Master Decorator Series:
Ten Keys to Successful Heat Printing
Room 314
8:30 a.m. - 10:00 a.m.
Bob Robinson and
Jenna Sackett, STAHLS' TV
Introductory-Basic
Are you looking for ways to start a t-shirt printing business or
expand your shop's capabilities with a heat press? This Master
Decorator Series Seminar will answer all of your basic questions
about heat printing. Find out what it takes to be successful in the
highly profitable world of heat transfer customization.
In this Seminar, you will learn:
* The knowledge and tools needed to successfully print
any item on your heat press
* How to choose the perfect heat transfer for your job and
achieve new fashionable finishes such as distressed,
glitter, and foil
* Heat transfer options for the most cost effective way
to print any job
S19 Getting the Art Right for Screen Printing
Room 315
8:30 a.m. - 10:00 a.m.
Dane Clement, Great Dane Graphics
Introductory
When creating artwork to be screen printed, whether it's vector
artwork or raster artwork, setting it up properly from the beginning
will save you time and money in the end by making the final
production process run a lot smoother. Dane Clement will discuss
all aspects of the artwork process from beginning to end to help
your final production run more efficiently and achieve greater
printed results. He will discuss the differences between vector
artwork and raster artwork, and will show you how to create designs
of both types using Adobe Illustrator and Adobe Photoshop, which
users of CorelDRAW and Corel PHOTO-PAINT can apply as well.
He'll discuss the importance of setting up your artwork properly
initially and how to do it so when you are ready to print your
separations and go to press the process will be smoother and
more efficient. He'll show you how to optimize your final artwork
or artwork provided to you by a customer to help get cleaner,
more vivid prints in the end. Knowing the various aspects of the
preproduction process will help you create separations that will
align quicker and easier, and acquire cleaner, sharper prints.
Types of registration, line screen, screen angles...Dane will discuss
all of this and more. Learn how to create a template you can use
over and over again to print out your separations and get them to
line up quickly and efficiently on press. Once you've got the basics,
you'll learn some other special tips and tricks to create dynamic,
cost effective designs in one, two or three colors. Learn all you need
to know from beginning to end to help everything come together on
press quicker and easier and save you time and money.

S23 Master Decorator Series: Sublimation
Room 314
10:30 a.m. - 12:00 p.m.
Jimmy Lamb, Sawgrass Technologies
Introductory-Basic
Sublimation is a digital printing application utilizing a unique
molecular bonding process to permanently apply full-color,
high definition images to a variety of products. Apparel,
promotional products, plaques and awards, signage, photo
products, personalized gifts and more...the list is long. In this
Master Decorator Series Seminar, learn how to bring sublimation
in-house, how to select equipment, how to create exciting images,
manage color, produce efficiently, troubleshoot and be successful
with sublimation.
In this Seminar, you will learn:
* What sublimation is, how it works, and the steps
to produce it
* About the options for creating high quality graphics
for sublimation
* About the range of profitable products that can be
produced
S28 Digital Appliqué and Multimedia:
Combining the Best of Two Worlds
Room 314
1:00 p.m. - 2:30 p.m.
Jimmy Lamb, Sawgrass Technologies
Introductory-Advanced
With appliqué, the fabric itself can make the difference between
'ho-hum' and 'WOW POW'! Using simple digital processes like
sublimation, direct-to-garment (DTG) and heat transfers, you can
easily create themed fabric that complements the design and
takes your products to a higher level. The same concepts apply
to multimedia - digital printing combined with embroidery makes
for low cost blockbuster designs that generate more profits with
less effort. This informative session will show you how to create
digital appliqué and multimedia designs that bring together the
best of both worlds.
In this Seminar, you will learn:
* The steps for creating digital appliqué
* The steps for creating workable multimedia designs
* How to find and/or create artwork for digital appliqué
and digital multimedia

In this Seminar, you will learn:
* The difference between vector artwork and raster artwork
and how to properly start and create both types so when
you go to press the production process will run smoother
and you'll get better printed results
* How to create a template for printing out your separations
and all the aspects of the preproduction process such as
separations, halftone screens and more
* Ways to take a full-color design and turn it into a one-,
two- or three-color printed design
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Table of Contents for the Digital Edition of ISS Atlantic City Show Directory - 2018
