Progressive Grocer - August 2017 - BB5

M I L L E R C O O R S A D VA N TA G E

The MillerCoors Advantage is the bundle
of goods and services we provide to our
customers to help grow the size and value
of our customers' beer category.
Brands
We have a robust brand portfolio that includes
industry-leading Premium American Lagers and
Premium American Light Lagers, Crafts, Prestige
Imports, Hard Ciders, Flavored Malt Beverages
and more.

Innovation
We create scalable and differentiated innovation
that excites consumers, shapes the category and
drives incremental value.

Business Building Solutions
We bring a suite of space and assortment, retail
marketing, revenue management and other tools
to help convert shoppers.

People
We have the most collaborative, passionate and
results-driven talent in beer with the skills to meet
the needs of our dynamic industry and increasingly
sophisticated retailers.

Distributor Services
In addition to MillerCoors brands, our network
of distributors brings 67% of Import, 68% of Hard
Ciders and 86% of Craft brand volumes to the U.S.
marketplace. They are constantly looking for new
ways to help retailers build their beer business.

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Table of Contents for the Digital Edition of Progressive Grocer - August 2017

Contents
Progressive Grocer - August 2017 - Intro
Progressive Grocer - August 2017 - CT1
Progressive Grocer - August 2017 - CT2
Progressive Grocer - August 2017 - Cover1
Progressive Grocer - August 2017 - Cover2
Progressive Grocer - August 2017 - 3
Progressive Grocer - August 2017 - 4
Progressive Grocer - August 2017 - Contents
Progressive Grocer - August 2017 - 6
Progressive Grocer - August 2017 - 7
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Progressive Grocer - August 2017 - DF1
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Progressive Grocer - August 2017 - Cover3
Progressive Grocer - August 2017 - Cover4
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