Progressive Grocer - September 2017 - 25
ust one word.
Are you listening?
There's a great future in plants, as demonstrated by the entries in Progressive
Grocer's 2017 Editors' Picks contest. Plant-based products are gaining ground
with consumers, and they did well with our staff, too, as they made a strong
showing among the 85 winning products we selected from among the 223 individual entries we received in food and nonfood categories.
And the winning plants came in all types - from traditional forms like the
Chelan Fresh Rockit Apple and Mann's Kale Beet Blend, to alternatives for
traditional proteins like Hilary's Frozen Breakfast Veggie Sausages.
We reviewed innovative plants like Pete's Living Greens and plants in unexpected formats like Farmhouse Culture Kraut Krisps. We tasted plants dressed
up as pizza from Caulipower and Daiya, and plants in other disguises like
jackfruit, yogurt, pasta and cheesecake.
Of course, we were similarly impressed with more traditional new products
that delivered on taste and wellness attributes, such as gluten-free Brownie
Brittle, RW Garcia Pulse Tortilla Chips, Good Health Veggie Pretzels - oh,
wait, there's plants in that - and SkinnyPop Microwave Popcorn.
We appreciated trailblazers like A2 Milk, La Brea Bakery Reserve breads
and Live Soda Sparkling Drinking Vinegars. And there were plenty of things
that we just thought were cool or plain tasted great.
Of course, we enjoyed a hearty helping of non-plant meats, too.
Product evaluations were led by PG's editorial team, with input from other
EnsembleIQ staff members. Factors taken into consideration included taste, innovation, function and convenience. Other questions we asked ourselves: Is this
product on trend? Does it fill a need in the marketplace? Does it create a new
category, or might it breathe new life into an existing one? Is this product, in
substance and price point, appropriate for the mainstream supermarket channel?
What we learned was that product innovation is alive and well. It's answering the call from consumers for foods that are better for them, that are convenient, and that offer solutions to questions like "What's for breakfast?" and
"What do you want for dinner tonight?"
Retailers, here are our picks for what we think will help drive sales
in your stores. Tuck a napkin under your chin and read on ...
September 2017 | progressivegrocer.com |