Progressive Grocer - June 2018 - 154

FRESH FOOD

2018 Retail Bakery Review
Bakery Profits 2017 vs. 2016
Increased

Decreased

Stayed the same

Don't know

CURRENT
6.4%

4 4.7%

YE AR AGO
2 6.1%

27.7%

21.3%
Source: Progressive Grocer market research, 2018

21.7%

52 . 2%

proofing away," he says, providing the
example of croissants: "We were buying
frozen-dough croissants where you had
to proof them and bake them, and if you
went into five of my stores, you would
see five different croissants every single
day. We just switched ... to a pre-proof
frozen all-butter croissant, and now our
croissants look beautiful every day in
every store."
In the survey, bake-off was the most
popular production method, with 35.3 percent using those type of products, while
26.7 percent used thaw-and-sell and 19.8
percent used par-baked. Scratch baking
remains relatively high, at 28.4 percent.
Holleman points out that some of the
movement away from scratch baking
could be due to labeling regulations.
"You have the nutritional labeling, and the
importance of all that being so accurate
nowadays - I think that has a lot to do
with it as well," she says.

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154

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Table of Contents for the Digital Edition of Progressive Grocer - June 2018

Contents
Progressive Grocer - June 2018 - Cover1
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