Progressive Grocer - June 2018 - 54

COVER FEATURE

2018 Top Women in Grocery
Annette
Repasch

Group VP,
Merchandising,
Meijer

Leading the softlines division for Meijer, Repasch
served as a lead on the first
brick-and-mortar My Look, My
Style, My Size program.
She drove Meijer to be the first
retailer to put plus-size clothing
on the same rack as other sizes
and marking it at the same price,
demonstrating a company commitment to plus-size apparel; the
integrated department shrinks
the women's section by 20
percent, allowing for more trends
and styles on the floor.
Repasch and her team were
able to increase customer loyalty by more than 250,000 new
customers, with an 80 percent
stick rate, as a result of the
many new intiatives that she
introduced and influenced.

Shirin Odar

Region VP,
North America
Beverages/Pepsi
Beverages Co.,
PepsiCo

Odar was
a key leader for PepsiCo on
the Walmart account, driving
increases in net revenue (NR) and
marginal contribution, exceeding
goals by 9.3 percent as part of
the NR mix, and gaining 13.2
miles of space as a result of
resets; for her efforts, she was
named 2018's Walmart Food and
Beverage Supplier of the Year.
When she became South
region VP, Odar improved the
carbonated soft drink 20-ounce
run rate by 3 percent.
She gained critical space for
tea and coffee in large-format
stores and 3,000 shelves in coops; as a result, the South region
ended 2017 as the No. 1 region
for Lifewtr volume.

54

progressivegrocer.com

Michelle Mock
Director, Sales
Development and
Operations,
Nature Nate's

Responsible for
leading business
planning of Nature Nate's sales
team, Mock had oversight of demand planning, forecasting, and
budgeting of sales, and created
a customer service initiative that
will begin later this year.
With Nature Nate's experiencing tremendous growth in 2017,
Mock implemented a formal
integrated business-planning
process to prepare for upcoming demand, which helped with
procurement and production,
and the process also uncovered
inefficiencies.
She recommended a change
in the way online orders are
processed, reducing the need for
around 25 temporary labor hours
per week.

Julie Jones

General Manager,
Grocery and Home
Improvement,
Procter & Gamble

With a position
equivalent to
VP, Jones is responsible for
$3.5 billion in sales and has 10
customer teams such as Meijer,
Wegmans, Home Depot and
Lowes; her influence extends
beyond her team to the entire
grocery salesforce in talent
planning.
Her teams were in the top five
for all P&G customer teams in
top- and bottom-line growth.
In the past year, Jones has
melded 10 diverse teams into
a strong network to leverage
expertise and has led the talent/
career planning of more than 300
employees; she's also an active
sponsor of P&G's U.S. Sales
Women's Network, consisting of
more than 500 women.

Jeanne Danubio
EVP, U.S. Retail
and Global Retail
Product Leadership
(Lead Markets),
Nielsen Co.

SENIOR-LEVEL
EXECUTIVES

Marla Daudelin
SVP, Sales, South
Central Region,
Frito-Lay North
America Division,
PepsiCo

Overseeing retail practices
within 17 developed markets
around the world, Danubio led
the creation of a syndicated data
collaboration program, Walmart
One Version of Truth; the companies teamed up to streamline
the way that data are used in the
Walmart supplier ecosystem,
bringing improved efficiencies
and stronger performance to the
entire marketplace.

Daudelin leads the largest
field sales organization within
Frito-Lay, covering five states,
2,200 routes, 4,000 front-line
sales employees and 38,000
customers.

She worked with Nielsen
retail teams to strengthen
retail relationships, including
with Dollar General and Aldi,
both of which expanded their
relationships with Nielsen.

Daudelin provided guidance for her team through the
difficult aftermath of Hurricane
Harvey, implementing an
emergency response plan to
enable Frito-Lay to continue
servicing customers; she also
drove diversity in her organization and developed a culture of
inclusion and engagement.

Within Nielsen, Danubio is an
advocate for gender equality in
the workplace.

Julie Gerdes

VP of Product
Management,
Quotient
Technology Inc.

As the executive
running Quotient's
team and improving the Retailer
iQ platform's capabilities, Gerdes
led many product initiatives in
2017, including Albertsons Performance Media.
She and her team built and
added products on digital circulars, matching CPG coupons to
store sales so that shoppers can
get the best deal, and overhauled
and relaunched the Coupons.
com app, which, along with
its website, reaches 23 million
shoppers per month.
Because of Gerdes' work,
shoppers selected a record 3.6
billion offers, and Quotient now
has 60 million-plus households
registered by Retailer iQ.

In 2017, she led her team to exceed all people metrics and sales
goals, growing her business by
3.7 percent and gaining 0.8 points
of savory snacks market share.

Nicky Jackson

Founder and CEO,
RangeMe, an ECRM
Company

Jackson directs
RangeMe, which
streamlines new
product discovery between
suppliers and retailers; under her
leadership, the platform grew
from 60,000 registered suppliers
last year to a current 105,000,
and to 350,000 active products,
up from 250,000 last year.
She helped drive more than 5
million views from retail buyers at
some of the largest retailers, and
won the 2017 Path to Purchase
Institute Women of Excellence
Award for Innovation.
Jackson sold the company to
ECRM but remained at the helm
and led the launches of the premium RangeMe Verified service
and a Nielsen-powered sales
data integration for retailers.


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