Connected Real Estate Magazine - Vol 1 Issue 2 - 53
IN BUILDING & DAS
American Tower Gives the Javits Center a
BY JOE DYTON
efore any masked marvels or
caped crusaders could grace
the Jacob K. Javits Convention
Center® for the 2013 New York
Comic-Con event, American Tower® had
to pull off a few heroic feats of its own.
American Tower, a Boston-based
owner, developer and operator of wireless and broadcast communications
infrastructure, was tasked with putting
a new Distributed Antenna System
(DAS) throughout the 2.1 millionsquare-foot convention center.
Under normal circumstances, this
request wouldn't be an issue for American Tower-installing DAS is one of
its core solutions-however, this proposal was unique. The Javits Center's
initial request for proposal was issued
in August 2012. The project began in
June 2013 with an October 2013 due
date to coincide with Comic-Con,
leaving American Tower with just four
and a half months to complete a project
that normally takes six months.
Although the production time was
less than American Tower was accustomed to, once the company had
a clear idea of what the Javits Center
team wanted, the process fell into place.
After the timeline was confirmed, the
project became more about execution
and less about how it would be completed in four and a half months.
"Once we had a vision of all of the
technology applications that could be
enabled by our shared infrastructure
solution in mind, the real estate and
the associated end users became the
focus of our partnership. We were able
to realize this through our best in class
deployment and on-going operations,"
American Tower vice president of
business development Alex Gamota
said. "We were working very closely
with the Javits Center and because it is
such a large, ever-changing, multi-purpose venue, our goal was to ensure that
our deployment was invisible or had as
minimal an impact as possible on their
core business. While it needed to be
operational, it also needed to be seamless. People shouldn't realize how their
wireless is being delivered."
The American Tower DAS that was
to be installed had to work with all
major wireless service providers. The
system design included 15 sectors that
covered all the provider's frequencies,