GSDBA 2009 Business Resource Directory - (Page I) I FRIENDS DO BUSINESS WITH FRIENDS get connected GSDBA functions as an umbrella organization bringing together separate businesses into a community of businesses. While each business retains its unique identity, all businesses profit from the relationships made within the organization. When we say “Friends Do Business With Friends,” we mean just that. Business happens between and among people who know and trust each other. GSDBA also expands visibility of member businesses by making connections beyond the San Diego LGBT community to other business, nonprofit and political communities, locally and nationally. get seen Visibility goes a long way in expanding customer base. To know you is to love you. GSDBA provides numerous opportunities for being seen. You can attend one of the very popular mixers that draw more than 200 people. You can participate in an Entrepreneurial Series workshop. You can join a Business Networking Group and/or an Affinity for Business Group. You can serve on a GSDBA committee. Do all of the above, get seen and make many friends. GSDBA members have the exclusive right to advertise with the organization. Listings and ads in this publication, the Directory, result in an incredible amount of business for advertisers. Members boast that 15 to 80% of their business comes from advertising in the Directory. Why? Not only because 30,000 copies are distributed, but because they are utilized. Many consumers pick up the Directory first when looking for a product or service. They are a loyal customer base who support business equality and at the same time benefit from the business offerings in the organization. The Directory is also online in digital format, increasing exponentially the reach of ads and listings. The very popular Community Connections newsletter offers an effective and proven avenue for successfully generating business through ads and inserts. When GSDBA members adhere to our Code of Ethics and offer the highest quality in goods and services, they enhance the GSDBA brand. Loyal consumers have come to expect integrity and quality from GSDBA member businesses. Support the GSDBA brand by identifying your business as a GSDBA member business. Use the GSDBA “Proud Member of ” logo on all your marketing material. market your business support the brand
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