ALA 2011 Annual Conference Preliminary - (Page 38)

ACRL-PRECONFERENCE Getting Your Story Told: Media Strategies for Academic, Research and College Libraries Friday, June 24, 2011, 1:00 – 4:00 PM Event Code: ACR2 Ticket Prices: Advance Onsite ALA Member $245 $245 Division (ACRL) Member $195 $195 Round Table Member $245 $245 Retired Member $195 $195 Student Member $95 $95 Non-Member $285 $285 Even in a world of Twittering and Facebook friending, mainstream media communication is an essential element for libraries seeking to position themselves as community leaders in information dissemination and research. Newspapers, magazines, radio and television broadcasts can provide opportunities for the academic librarian to draw the attention of the public to innovation in the field and to the pivotal role played by the library in the post-secondary education of the next generation. In this preconference, library leaders will hone their strategic approach to media relationship building, sketch or polish a Media Plan, and build their interview skills. Speakers: Gail Hulnick, Communications Consultant ACRL –PRECONFERENCE Action Research: How to easily incorporate evidence-based librarianship into your professional practice Friday, June 24, 2011, 1:00 – 4:00 PM Event Code: ACR3 Ticket Prices: ALA Member Division (ACRL) Member Round Table Member Retired Member Student Member Non-Member Advance $245 $195 $245 $195 $95 $285 Onsite $245 $195 $245 $195 $95 $285 In a world that is increasingly data-driven and one in which data is easily attainable, librarians have new opportunities to both contribute to research and use evidence to improve professional practice. Understanding basic data analysis also opens up opportunities for evidencebased practice not only in libraries but also in the university at-large. This preconference will introduce librarians to action research, show free tools for collecting and analyzing data, generate ideas for individual research, and empower users to engage in action research and develop evidenced-based practices at their own institutions. Participants should bring laptops and will be contacted by the presenters with additional information. Speakers: Stephanie Rosenblatt, Education Librarian, California State University, Fullerton; Virginia Allison, Research Librarian for Visual Arts, University of California, Irvine; April Cunningham, Instruction Coordinator, Saddleback College www.alaannual.org ANNUAL CONFERENCE & EXHIBITION 2011 PRELIMINARY PROGRAM 38  http://www.alaannual.org

Table of Contents for the Digital Edition of ALA 2011 Annual Conference Preliminary

OPENING GENERAL SESSION AND CLOSING SESSION
AUDITORIUM SPEAKER SERIES
PLA PRESIDENT’S PROGRAM AND AWARDS PRESENTATION
ALA PRESIDENT’S PROGRAM ANNUAL 2011
SPECIAL EVENTS
NOW SHOWING @ ALA
BOOK CART DRILL TEAM WORLD CHAMPIONSHIP
THE 2011 ALA ANNUAL CONFERENCE EXHIBITION
EXHIBITOR PAVILIONS
ALA STAGES
DIVISION PRESIDENTS PROGRAMS
COUNCIL/MEMBERSHIP MEETING SCHEDULE
FIRST TIME ATTENDEE INFORMATION
GENERAL INFORMATION
TRAVEL INFORMATION
REGISTRATION AND HOUSING INFORMATION
HOTEL MAP & INFORMATION
PRECONFERENCES AND SPECIAL EVENTS
TOUR INFORMATION AND REGISTRATION
CAMP ALA
ALA ACRONYMS
PROGRAM TRACKS AND DESCRIPTIONS

ALA 2011 Annual Conference Preliminary

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