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ALTAFF - Special Event
SOS Luncheon

SUNDAY, JUNE 24, 2012, 12:00 – 1:30 pm

Event Code: ALT4

Ticket Prices Early Bird Advance Onsite
ALA Member and Non-Member $55 $55 $60

Join us for ALTAFF’s traditional Specialized Outreach Services (SOS) luncheon.

Join us for a lively and informative discussion about future trends in libraries!

ASCLA

ASC LA- Preconference
The Nuts & Bolts of Building a Public Library/Jail/Prison Partnership

FRIDAY, JUNE 22, 2012, 8:00 am – 12:00 pm

Event Code: ASC1

Ticket Prices Early Bird Advance Onsite
ALA Member $129 $149 $149
Division Member $109 $129 $129
Round Table Member N/A N/A N/A
Retired Member $99 $109 $109
Student Member $99 $109 $109
Non-Member $149 $169 $169

Hear from speakers who’ve successfully built public library/correctional setting partnerships, and learn how to build these kinds of relationships step-by-step. Public librarians and correctional librarians interested in creating literacy and reading program partnerships for youth in detention centers and adults in jails or prisons will not want to miss this half-day workshop that will cover such difficult issues of collection development, security and staff interactions.

ASCLA- Preconference
A Marriage Made in Heaven: Combining Marketing and Development to Ensure the Future of Your Library

FRIDAY, JUNE 22, 2012, 8:00 am – 12:00 pm

Event Code: ASC2

Ticket Prices Early Bird Advance Onsite
ALA Member $129 $149 $149
Division Member $109 $129 $129
Round Table Member N/A N/A N/A
Retired Member $99 $109 $109
Student Member $99 $109 $109
Non-Member $149 $169 $169

Has your library stalled in its attempt to develop a fundraising strategy? Are you trying to raise the awareness of the value your library offers your community? It may be time to start a library champion campaign. Two years ago, the New Jersey State Library launched a public awareness campaign designed to attract famous athletes and authors to serve as Library Champions, and with the help of marketing and development teams, leveraged those champions into an effective fund raising vehicle. Workshop participants will learn how to recruit celebrity champions and local heroes to promote your library; leverage library champions, build a donor database and raise big money for your library; build a donor development strategy for everyone in your library; and the essential publications your library must produce to secure funders.


30   ALA ANNUAL CONFERENCE & EXHIBITION / PRELIMINARY PROGRAM      WWW.ALAANNUAL.ORG