Hospitality Design - July 2016 - 72

perspectives

5 questions for

katherine lugar
President and CEO
American Hotel & Lodging Association (AH&LA)

1

2

To what do you attribute AH&LA's influence and
membership growth since you joined?

It's been a dynamic and fast-paced three years at the helm
of AH&LA. We advanced a new model that has nearly
tripled our membership [to 24,000] and created a grassroots
army; changed our governance structure to build alignment
and support among the leaders of all facets of the industry;
developed a three-year strategic plan; and sharpened our
focus on advocacy and offensive communications in telling
the industry story. [We now represent] more than half of the
industry's five million guestrooms.

What do you love about hospitality?

The great men and women who are the heart of our industry,
and the strong commitment that the leadership of our
industry makes in fostering development, upward mobility,
and exciting lifelong careers.

3

What are the biggest challenges the American
lodging industry faces today?

4

How is AH&LA responding to the opening of the
Cuban market?

5

We are seeing a troubling trend of a rise in unregulated
commercial lodging facilitated by short-term rental
platforms like Airbnb. All too often, individuals or entities
use these platforms to operate illegal hotels. Further on the
distribution front, we are seeing the evolution of the online
distribution landscape that is changing the way consumers
book travel and hotel rooms. It's crucial that we raise
awareness among consumers on how to avoid online booking
scams.

AH&LA has joined Engage Cuba during this period of
dramatic change in U.S. policy toward Cuba. Significant
progress has already been made toward allowing U.S. hotel
companies to operate on the island as the U.S. government
continues the normalization process with Cuba, but there is
more work to be done.

What's next?

We've only just started. With momentum on our side, we will
continue to grow our membership, tell our story, strengthen
our political muscle, and advance our policy agenda
with focus and purpose. Through our foundation, we are
redoubling efforts to provide scholarships to foster a strong
pipeline of talent for the future.



http://www.roomthreesixty.com http://www.roomthreesixty.com

Hospitality Design - July 2016

Table of Contents for the Digital Edition of Hospitality Design - July 2016

Hospitality Design - July 2016
Contents
Online TOC
From the Editor
People: HD Awards
People: HD SiteSeeing
Perspectives
Sketchbook
Inspiration: Student House at ÉTS
Places: Boston
5 Questions for Katherine Lugar
Products
Profile: Space Copenhagen
Trends Made by Women
Bedding
Leather
HD Expo Recap
From the Show Director
People: HD Expo
IIDA/HD Product Design Competition
Show Floor Standouts
Conference Highlights
Women of Influence
Ad Index
Back Space
Hospitality Design - July 2016 - Hospitality Design - July 2016
Hospitality Design - July 2016 - Cover2
Hospitality Design - July 2016 - 1
Hospitality Design - July 2016 - 2
Hospitality Design - July 2016 - 3
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Hospitality Design - July 2016 - 12
Hospitality Design - July 2016 - Contents
Hospitality Design - July 2016 - 14
Hospitality Design - July 2016 - 15
Hospitality Design - July 2016 - 16
Hospitality Design - July 2016 - 17
Hospitality Design - July 2016 - 18
Hospitality Design - July 2016 - Online TOC
Hospitality Design - July 2016 - 20
Hospitality Design - July 2016 - 21
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Hospitality Design - July 2016 - 29
Hospitality Design - July 2016 - From the Editor
Hospitality Design - July 2016 - 31
Hospitality Design - July 2016 - 32
Hospitality Design - July 2016 - 33
Hospitality Design - July 2016 - People: HD Awards
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Hospitality Design - July 2016 - People: HD SiteSeeing
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Hospitality Design - July 2016 - 48
Hospitality Design - July 2016 - Perspectives
Hospitality Design - July 2016 - 50
Hospitality Design - July 2016 - Sketchbook
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Hospitality Design - July 2016 - Inspiration: Student House at ÉTS
Hospitality Design - July 2016 - 62
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Hospitality Design - July 2016 - 66
Hospitality Design - July 2016 - Places: Boston
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Hospitality Design - July 2016 - 70
Hospitality Design - July 2016 - 71
Hospitality Design - July 2016 - 5 Questions for Katherine Lugar
Hospitality Design - July 2016 - 73
Hospitality Design - July 2016 - 74
Hospitality Design - July 2016 - 75
Hospitality Design - July 2016 - 76
Hospitality Design - July 2016 - Products
Hospitality Design - July 2016 - 78
Hospitality Design - July 2016 - Profile: Space Copenhagen
Hospitality Design - July 2016 - 80
Hospitality Design - July 2016 - Trends Made by Women
Hospitality Design - July 2016 - 82
Hospitality Design - July 2016 - 83
Hospitality Design - July 2016 - 84
Hospitality Design - July 2016 - 85
Hospitality Design - July 2016 - 86
Hospitality Design - July 2016 - 87
Hospitality Design - July 2016 - 88
Hospitality Design - July 2016 - Bedding
Hospitality Design - July 2016 - 90
Hospitality Design - July 2016 - 91
Hospitality Design - July 2016 - 92
Hospitality Design - July 2016 - 93
Hospitality Design - July 2016 - 94
Hospitality Design - July 2016 - 95
Hospitality Design - July 2016 - 96
Hospitality Design - July 2016 - Leather
Hospitality Design - July 2016 - 98
Hospitality Design - July 2016 - 99
Hospitality Design - July 2016 - 100
Hospitality Design - July 2016 - 101
Hospitality Design - July 2016 - 102
Hospitality Design - July 2016 - HD Expo Recap
Hospitality Design - July 2016 - From the Show Director
Hospitality Design - July 2016 - 105
Hospitality Design - July 2016 - People: HD Expo
Hospitality Design - July 2016 - 107
Hospitality Design - July 2016 - 108
Hospitality Design - July 2016 - 109
Hospitality Design - July 2016 - IIDA/HD Product Design Competition
Hospitality Design - July 2016 - 111
Hospitality Design - July 2016 - 112
Hospitality Design - July 2016 - 113
Hospitality Design - July 2016 - Show Floor Standouts
Hospitality Design - July 2016 - 115
Hospitality Design - July 2016 - Conference Highlights
Hospitality Design - July 2016 - 117
Hospitality Design - July 2016 - 118
Hospitality Design - July 2016 - 119
Hospitality Design - July 2016 - 120
Hospitality Design - July 2016 - Women of Influence
Hospitality Design - July 2016 - 122
Hospitality Design - July 2016 - 123
Hospitality Design - July 2016 - 124
Hospitality Design - July 2016 - 125
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Hospitality Design - July 2016 - 165
Hospitality Design - July 2016 - Ad Index
Hospitality Design - July 2016 - 167
Hospitality Design - July 2016 - Back Space
Hospitality Design - July 2016 - Cover3
Hospitality Design - July 2016 - Cover4
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