Hospitality Design - August 2017 - 44

perspectives

interview piet boon

Our latest furniture collection was inspired
by our own Klink side table. Building on its
artisanal shape, we added the Ella seating series,
Olle dining and bistro table, Ode coffee table,
and Luna lamp to our furniture line. Apart
from belonging to the same Piet Boon family,
our products also have a common denominator
in terms of subdued color palette, generous
proportions, high-quality materials, and timeless
design, making them easy to incorporate in any
interior.

Naturally, we look forward to everything that is
yet to come, though if we would have to name
one thing in particular, it would be a great
honor if we were tasked with designing the
private home of Dutch King Willem-Alexander
and Queen Máxima.

2. Debuting during this
year's Milan Design Week,
Boon's latest collection
is defined by curvaceous
lines in sofas, seating, and
side tables.

and therefore important. The time spent at home
needs to count, and we feel an interior free of
dissonance helps with that.

Describe your design aesthetic.

You are working on three New York
residential buildings: Huys, 101 Wall
Street, and Oosten (in Williamsburg,
Brooklyn). How are you incorporating your
Dutch sensibilities into these properties?
In the attention that is paid to ensure a highquality, timeless, effortless living environment,
use of natural light, and strong axis lines.
That said, all three residential projects boast
comfortable, sizeable, yet intimate living spaces
that follow a routing according to their function
and are prioritized by the amount of time spent
in them. The timeless interiors of the homes
are permeated with a high level of detailing
and craftsmanship, and are at the same time
pragmatic and unpretentious and unique.

Our work is, among other things, known and
recognizable for our subdued color palette, high
level of detailing, how we line spaces (strong
axis with sight lines), and our use and view on
dimension and shapes. We find it important
that people experience the same effortless
atmosphere and signature throughout the
design.

Is there something you haven't designed
that is still on your bucket list?
I have actually been able to tick quite a
few items off our list. There are so many
exciting things that we have done and are
currently working on: a 5-Star-plus hotel in
the city center of Amsterdam; a residential
development in Kuala Lumpur; private
homes in the Netherlands, the Caribbean, and
London. Only recently we revealed the Porsche
Alex, the result of a special collaboration
between Studio Piet Boon and Porsche.

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August 2017 hospitalitydesign.com

Why do you think the Dutch design
aesthetic, and Amsterdam in particular,
are so popular right now?

People nowadays look more for quality, durable,
timeless, and understated design solutions when
it comes to their homes. We like to call it quiet
sophistication. Why people are seeking this out
in their interior design? Maybe because of the
hectic and busy (working) life they lead, time
and space at home has become even more scarce

3. At Huys New York, high
ceilings and floor-toceiling windows combine
with minimalist materials
to make the condos feel
inviting and spacious.

Your spaces generally include green
spaces and natural light, why is that
important to you?

We like to connect the interior with the exterior
and vice versa, as we think of the exterior as the
extended version of an interior. When it comes to
natural light and building on the interior-exterior
connection, it is not only a very pleasant way of
incorporating light in an interior, it also optically
enlarges a space.

When designing for hospitality, what do
you focus on?

For us, it is hugely important to seamlessly blend
our client's identity with our design values. This
allows us to create the ultimate design experience
and exceed the expectations of our clients. We
always read between the lines and invest in
getting to know them. We also put a lot of effort
in pushing our creative boundaries to create
something timeless that our client couldn't have
dreamed of. It requires us to be ahead of the curve
all the time. hd

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Hospitality Design - August 2017

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