36 flattened. Some of the dimensional signage was also changed from one-quarter-inch in size to one-eighthinch to still have some dimension but not stick out as much. "It's mostly little tweaks that the public probably won't notice, but people who are rubbing a rag over something every day are going to notice," he says. "We're just trying to make it as streamlined as possible." Another challenge was using stock photography to fill all of the imaging needs for the new program. "That took some digging to find Rochester-specific graphics and make sure they were suitable for all the different demographics that the hospital was looking for," HCDmagazine.com 07.16 "Everything should be so thoughtfully integrated that you can't tell who did what." HCD Anne DiNardo is senior editor of Healthcare Design. She can be reached at anne.dinardo@emeraldexpo. com. JACKIE SHUMAKER-ARTHOUSE DESIGN Above: White solidsurface nurses' station desks are etched with custom-designed butterfly patterns and backlit to create a warm glow on the patient floors. Above, right: Graphics of an urban skyline on the glass walls of the elevator lobby illustrate the eighth floor's city theme. Gregg says. "We created relationships with lots of stock photography people who were able to give us pictures of happy kids at recognizable areas [in upstate New York]." Rosa says another key to success was working early in the planning stages with the architect to identify and build in support structures and lighting for key signage and wayfinding elements, such as recessed walls in the waiting areas. "If it's hard to tell the line between what the architect did and what we did, then we did a good job," she says.http://www.specfurniture.com http://www.specfurniture.com http://www.HCDmagazine.com