Today's Wound Clinic - Spring 2008 - (Page 46)

incentive Peter Schubart, MD, PhD, Medical Director, seen here with a patent. TWC: What were the center’s initial challenges? PS: Finding appropriate space. Since opening, the clinic moved from an offsite location in the first year to an inhospital site in the second year. At year 14, we moved offsite again to a newly constructed building across the street from the hospital. Training staff was originally done by the Curative, but we now do this in-house. TWC: What efforts have been made in advertising and/or marketing? PS: Physician outreach, occasional radio and newsprint ads, quarterly mailings, nursing home outreach.The physician-to-physician contact is really the most effective tool. Since 90% or our referrals come from physician offices; they are the best marketing contact.We have also put on periodic physician education dinners. TWC: How have you incorporated computer technology into the center’s workflow? PS: Computerized scheduling is through the Misys Vision system (MISYS Healthcare Systems, Raleigh, NC). We 46 Spring 2008 Today’s Wound Clinic O’CONNOR HOSPITAL’S WOUND CARE CLINIC FACTS/STATS: Patient Base Diabetic 30% Venous 20% Pressure 25% Arterial 10% Traumatic 10% All others 5% for patient documentation.All imaging is linked through the PACS system. TWC: What have been some of your biggest operational challenges? PS: Physician retention and staff communication; also, recruitment of management.The clinic is operating well due to the organized staff and willingness for all the staff to help out with extra work. We like to think of ourselves as a family. TWC: What sets the center apart from other facilities? PS: Longevity, size, MD and RN expertise, educational programs that we host, and wound care research. We are dedicated to a collaborative, team oriented approach. TWC: What trends are you currently noticing in wound care? PS: Increasing technology, wound care being established as a discipline, tendency for emergency room MDs to transition to Wound Care practice. Patients are getting older and seem to have more comorbidities.There seems to be increasing interference from both managed care organizations and from government entities in the day-to-day practice. Physicians on Staff 2 Vascular 2 Podiatry 2 Plastic Surgery 1 General Surgery 1 Orthopedic Surgery 1 Emergency Medicine/Wound Care 1 Infectious Disease Size 24 Employees 13,000 sq ft of Clinic Space 20 Treatment Rooms 7,000 Visits Per Year 600 New Patients Per Year. are in the process of implementing an electronic medical records (EMR) system. The Misys EMR will be implemented at all of O’Connor’s outpatient clinics. We also use digital photography

Table of Contents Feed for the Digital Edition of Today's Wound Clinic - Spring 2008

Today's Wound Clinic - Spring 2008 Contents InTroduction InBusiness Documentation: The 30,000-Foot View Documentation: Clearing Up the Role of Compliance InTech InPhotography InFluence InStruction InNews InCentive Ad Index

Today's Wound Clinic - Spring 2008

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