Beverage World - May 2008 - (Page 60) [ BEVSOLUTIONS R&D ] beverage industry, including colors especially designed for soft drinks, in which color brightness, transparency and light and heat stability are key issues. Wild also offers its colors from Nature line, which are stable, intense and highly concentrated colors. Often, natural colors are based on plant-based sources such as natural carotene for yellow and anthocyanins, extracted from fruits and vegetables, for shades of red. Natural colorants supplier D.D. Williamson and its strategic partner, colorMaker, Inc., developed a new, naturally derived blue colorant that is shelf-stable at a lower pH—5.5 to 8.0— than conventional anthocyanin colorants. However, natural colors tend to be more sensitive to high concentrations of vitamins, minerals and other active compounds such as quinine and caffeine, compared to synthetics, Jouenne notes. BW chr-hansen.com • ddwilliamson.com • toyobiopharma.com • wildflavors.com • wixon.com » RED BULL COLA was developed with all-natural ingredients, such as kola nut and coca leaf. Steaz offers an organic sparkling drink. conditions the beverage undergoes, such as hot fill, aseptic, retort or tunnel pasteurization,” Nagy says. Wixon offers several antioxidants to lessen the shelf life issue in organic beverages, says Gascon. The Demand for Natural Colors The “clean label” concept has increasingly become a global trend, notes Eric Jouenne, Ph.D., technical industry manager, beverages, Chr. Hansen, color division, as beverage companies rely on strong differentiating claims, such as “all natural,” “no artificial ingredients” or “no preservatives”—and this extends to natural colors. The British Foods Standards Agency (FSA) recently urged UK food manufacturers to phase out six synthetic colors—tartrazine, quinoline yellow, sunset yellow, carmoisine, ponceau and allura red—based on a study published by a University of Southampton research team that indicated the synthetic colors can aggravate hyperactivity in children. Chr. Hansen offers a full natural color range for the Categories Daltons (Molecular Weight of Polysaccharides) % of Polysaccharide Chains in each size category Cryo-Vera 200X Aloe Natural Whole Fillet Aloe Very Large >2,000,000 1,000,000 –2,000,000 500,000–1,000,000 200,000–500,000 150,000–200,000 66,000–150,000 12,500–66,000 <12,500 <0.01% <0.01% 98.5% 1.5% <0.01% <0.01% <0.01% <0.01% 7.62% 20.32% 58.99% 10.65% 0.89% 0.51% 1.02% <0.01% Small Medium Large LABORATORIES A http://chr-hansen.com http://ddwilliamson.com http://toyobiopharma.com http://wildflavors.com http://wixon.com http://www.terrylabs.com http://www.terrylabs.com
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