Impressions - March 2014 - 4

first impressions
THE DEcoraTED apparEl group

Get Out and
About

a

re we done with winter yet? This crazy
weather has had most of America hunkered down or digging out from the nonstop snowstorms. Spring is on the way, though,
and maybe what you need is some time away.
The Imprinted Sportswear Shows (ISS) are
ideal for shaking off those winter "blahs" and
getting excited about what you do. And you
have an opportunity to do so at this month's ISS Atlantic City, to be held March
14-16. If you can make it to the show, we've got a lot in store for you.
This was evident in preparing this month's FYI section (starting on page 8).
Nearly all of the articles therein are reflections of events and product introductions seen at this past January's ISS Long Beach. From fashion shows to industry
breakfasts, our editorial team was busy from the minute the plane landed, and we
came back with lots of information to share.
ISS Long Beach always kicks off the year for the West Coast. Then, we swing
back east to have the same fun in Atlantic City. You'll meet with vendors from
every industry sector, from apparel to equipment and supplies. For instance, this
issue's womenswear product feature previews many of the new apparel styles you
will see in person at ISS. Touch and feel some of the new fabrications, check out
the fashion detailing and see the season's freshest color palettes in apparel.
Or use the show to discover the latest in technology. There's a lot going on in
the digital decorating arena that can take your existing business to new levels. The
plethora of direct-to-garment (DTG) machines and new sublimation solutions will
get your creative juices flowing on how you can incorporate one of these systems
into your shop. And the talk of Long Beach for screen printers was the new LED
exposure systems, which contributing writer Greg Kitson delves into in his column
("Screen Exposure in a New Light, Part 1 of 2," page 67). Embroiderers also will find
new technologies and equipment upgrades to keep them stitching for years to come.
Don't forget the comprehensive ISS educational program that is produced by the
Impressions editors. The program is full of excellent workshops and seminars from
some of the industry's brightest minds. Eighty percent of the conference program is
new, ensuring there is something for everyone and every decorating discipline.
So now that winter's drawing to a close, make plans to get out and enjoy what
this exciting industry has to offer at ISS Atlantic City. You can find information on
the show at issshows.com.
See you there!

Marcia Derryberry
Editor in ChiEf

Editorial Office

1145 Sanctuary Parkway, Suite 355 Alpharetta, GA 30009
(770) 569-1540, (800) 241-9034; Fax: (770) 569-5105

EDiTorial

Editor in ChiEf
MArciA DerryBerry | (770) 291-5574
mderryberry@impressionsmag.com
SEnior Editor
jAMAr LASter | (770) 291-5578
jlaster@impressionsmag.com
Managing Editor
MicHeLLe M. HAVicH | (770) 291-5412
mhavich@impressionsmag.com
aSSoCiatE Editor
LAUreN MitcHeLL
lmitchell@impressionsmag.com
Contributing writErS
BriAN BUrr, Lee cAroSeLLi-BArNeS,
MArk A. coUDrAy, DeBorAH joNeS, GreG kitSoN,
jiMMy LAMB, jeNNiFer A. MorreLL,
jAMeS ortoLANi, kietH SteVeNS,
tHoMAS triMiNGHAM
ViCE prESidEnt/ContEnt
DoUG HoPe
SEnior ViCE prESidEnt
joe rANDALL

arT

art dirECtor
WeNDi VAN eLDik | (770) 291-5520
wvaneldik@impressionsmag.com
graphiC dESignErS
DeNiSe FieLDS | (770) 291-5487
dfields@impressionsmag.com
MAriA koZLoVA

aDvErTising

publiShEr
LAUrie GoNZ | (813) 366-2877
laurie.gonz@emeraldexpo.com
SEnior aCCount ExECutiVE
jeANiNe MorGAN | (813) 366-2876
jeanine.morgan@emeraldexpo.com
SEnior aCCount ExECutiVE - ClaSSifiEdS
DiANe keNNeDy | (770) 291-5519
diane.kennedy@emeraldexpo.com

proDucTion

produCtion dirECtor
NAN McDoWeLL | (770) 291-5480
nan.mcdowell@emeraldexpo.com
produCtion ManagEr
terri HiLL | (770) 291-5481
terri.HiLL@emeraldexpo.com

CuStoMEr SErViCE

baCk iSSuES | (800) 697-8859
SubSCriptionS | (800) 697-8859
nimp@omeda.com
rEprintS and EprintS
tHe yGS GroUP
ANAStASiA MiNicHiNo | (800) 501-9571 x100
anastasia.minichino@theygsgroup.com
www.theygsgroup.com
liSt rEntal
coNtAct yoUr territory MANAGer or:
GreGry GiLroy | (845) 201-5329
gregry.gilroy@reachmarketing.com
SCan thE CodE bElow to SubSCribE!

To comment on this editorial or to express your views on other
matters, address your e-mail to mderryberry@impressionsmag.com.
4

Impressions | March 2014

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Impressions - March 2014

Table of Contents for the Digital Edition of Impressions - March 2014

Impressions - March 2014
Contents
First Impressions
From the Show Director
FYI
Product Gallery
ISS Conferences
Ladies’ Choice
A Womenswear Decoration Primer
The Basics of Bling
Follow the Lead
Shop Spotlight
Embroidery Design & Digitizing
Embroidery Production
Tech Tips: Embroidery
Screen Printing Production
Screen Printing Technique
Tech Tips: Screen Printing
Digital Decorating
Classifieds
Online Directory
Ad Index
Impressions - March 2014 - BB1
Impressions - March 2014 - BB2
Impressions - March 2014 - Impressions - March 2014
Impressions - March 2014 - Cover2
Impressions - March 2014 - 1
Impressions - March 2014 - Contents
Impressions - March 2014 - 3
Impressions - March 2014 - First Impressions
Impressions - March 2014 - 5
Impressions - March 2014 - From the Show Director
Impressions - March 2014 - 7
Impressions - March 2014 - FYI
Impressions - March 2014 - 9
Impressions - March 2014 - 10
Impressions - March 2014 - 11
Impressions - March 2014 - 12
Impressions - March 2014 - 13
Impressions - March 2014 - 14
Impressions - March 2014 - 15
Impressions - March 2014 - Product Gallery
Impressions - March 2014 - 17
Impressions - March 2014 - 18
Impressions - March 2014 - 19
Impressions - March 2014 - 20
Impressions - March 2014 - 21
Impressions - March 2014 - ISS Conferences
Impressions - March 2014 - 23
Impressions - March 2014 - Ladies’ Choice
Impressions - March 2014 - 25
Impressions - March 2014 - 26
Impressions - March 2014 - 27
Impressions - March 2014 - 28
Impressions - March 2014 - 29
Impressions - March 2014 - 30
Impressions - March 2014 - 31
Impressions - March 2014 - 32
Impressions - March 2014 - 33
Impressions - March 2014 - A Womenswear Decoration Primer
Impressions - March 2014 - 35
Impressions - March 2014 - 36
Impressions - March 2014 - 37
Impressions - March 2014 - 38
Impressions - March 2014 - 39
Impressions - March 2014 - The Basics of Bling
Impressions - March 2014 - 41
Impressions - March 2014 - 42
Impressions - March 2014 - 43
Impressions - March 2014 - 44
Impressions - March 2014 - 45
Impressions - March 2014 - 46
Impressions - March 2014 - 47
Impressions - March 2014 - Follow the Lead
Impressions - March 2014 - 49
Impressions - March 2014 - 50
Impressions - March 2014 - 51
Impressions - March 2014 - 52
Impressions - March 2014 - 53
Impressions - March 2014 - Shop Spotlight
Impressions - March 2014 - 55
Impressions - March 2014 - 56
Impressions - March 2014 - Embroidery Design & Digitizing
Impressions - March 2014 - 58
Impressions - March 2014 - 59
Impressions - March 2014 - 60
Impressions - March 2014 - 61
Impressions - March 2014 - Embroidery Production
Impressions - March 2014 - 63
Impressions - March 2014 - 64
Impressions - March 2014 - 65
Impressions - March 2014 - Tech Tips: Embroidery
Impressions - March 2014 - Screen Printing Production
Impressions - March 2014 - 68
Impressions - March 2014 - 69
Impressions - March 2014 - 70
Impressions - March 2014 - Screen Printing Technique
Impressions - March 2014 - 72
Impressions - March 2014 - 73
Impressions - March 2014 - 74
Impressions - March 2014 - Tech Tips: Screen Printing
Impressions - March 2014 - Digital Decorating
Impressions - March 2014 - 77
Impressions - March 2014 - 78
Impressions - March 2014 - Classifieds
Impressions - March 2014 - 80
Impressions - March 2014 - Ad Index
Impressions - March 2014 - 82
Impressions - March 2014 - Cover3
Impressions - March 2014 - Cover4
Impressions - March 2014 - I1
Impressions - March 2014 - I2
Impressions - March 2014 - I3
Impressions - March 2014 - I4
Impressions - March 2014 - I5
Impressions - March 2014 - I6
https://www.nxtbook.com/emerald/impressions/202404S
https://www.nxtbook.com/emerald/impressions/202404
https://www.nxtbook.com/emerald/impressions/202403
https://www.nxtbook.com/emerald/impressions/20240102
https://www.nxtbook.com/emerald/impressions/202312
https://www.nxtbook.com/emerald/impressions/20231011
https://www.nxtbook.com/emerald/impressions/20230809
https://www.nxtbook.com/emerald/impressions/2023
https://www.nxtbook.com/emerald/impressions/20230506
https://www.nxtbook.com/emerald/impressions/202304
https://www.nxtbook.com/emerald/impressions/202303
https://www.nxtbook.com/emerald/impressions/20230102
https://www.nxtbook.com/emerald/impressions/202212
https://www.nxtbook.com/emerald/impressions/20221011
https://www.nxtbook.com/emerald/impressions/20220809
https://www.nxtbook.com/emerald/impressions/20220506
https://www.nxtbook.com/emerald/impressions/202204
https://www.nxtbook.com/emerald/impressions/202203
https://www.nxtbook.com/emerald/impressions/20220102
https://www.nxtbook.com/emerald/impressions/202112
https://www.nxtbook.com/emerald/impressions/20211011
https://www.nxtbook.com/emerald/impressions/DigitalDecorator_2021
https://www.nxtbook.com/emerald/impressions/20210809
https://www.nxtbook.com/emerald/impressions/teamactivewear_2021
https://www.nxtbook.com/emerald/impressions/202106
https://www.nxtbook.com/emerald/impressions/202105
https://www.nxtbook.com/emerald/impressions/imp_0421_digital
https://www.nxtbook.com/nxtbooks/impressions/202103
https://www.nxtbook.com/nxtbooks/impressions/20210102
https://www.nxtbook.com/nxtbooks/impressions/202012
https://www.nxtbook.com/nxtbooks/impressions/dd_fall2020
https://www.nxtbook.com/nxtbooks/nxtbook_bhtest/impwessons
https://www.nxtbook.com/nxtbooks/impressions/20201011
https://www.nxtbook.com/nxtbooks/impressions/202009
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2020fall
https://www.nxtbook.com/nxtbooks/impressions/202008
https://www.nxtbook.com/nxtbooks/impressions/20200607
https://www.nxtbook.com/nxtbooks/impressions/202005
https://www.nxtbook.com/nxtbooks/impressions/dd_2020
https://www.nxtbook.com/nxtbooks/impressions/202004
https://www.nxtbook.com/nxtbooks/impressions/202003
https://www.nxtbook.com/nxtbooks/impressions/202002
https://www.nxtbook.com/nxtbooks/impressions/202001
https://www.nxtbook.com/nxtbooks/impressions/201912
https://www.nxtbook.com/nxtbooks/impressions/dd_2019
https://www.nxtbook.com/nxtbooks/impressions/201910
https://www.nxtbook.com/nxtbooks/impressions/201909
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2019fall
https://www.nxtbook.com/nxtbooks/impressions/201908
https://www.nxtbook.com/nxtbooks/impressions/20190607
https://www.nxtbook.com/nxtbooks/impressions/201905
https://www.nxtbook.com/nxtbooks/impressions/201904
https://www.nxtbook.com/nxtbooks/impressions/201903
https://www.nxtbook.com/nxtbooks/impressions/teamactive_2019spring
https://www.nxtbook.com/nxtbooks/impressions/201902
https://www.nxtbook.com/nxtbooks/impressions/201901
https://www.nxtbook.com/nxtbooks/impressions/201812
https://www.nxtbook.com/nxtbooks/impressions/dd_2018
https://www.nxtbook.com/nxtbooks/impressions/201810
https://www.nxtbook.com/nxtbooks/impressions/201809
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018fall
https://www.nxtbook.com/nxtbooks/impressions/201808
https://www.nxtbook.com/nxtbooks/impressions/201806
https://www.nxtbook.com/nxtbooks/impressions/201805
https://www.nxtbook.com/nxtbooks/impressions/201804
https://www.nxtbook.com/nxtbooks/impressions/201803
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018spring
https://www.nxtbook.com/nxtbooks/impressions/201802
https://www.nxtbook.com/nxtbooks/impressions/201801
https://www.nxtbook.com/nxtbooks/impressions/201712
https://www.nxtbook.com/nxtbooks/impressions/201710
https://www.nxtbook.com/nxtbooks/impressions/201709
https://www.nxtbook.com/nxtbooks/impressions/201708
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017fall
https://www.nxtbook.com/nxtbooks/impressions/20170607
https://www.nxtbook.com/nxtbooks/impressions/201705
https://www.nxtbook.com/nxtbooks/impressions/201704
https://www.nxtbook.com/nxtbooks/impressions/201703
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017spring
https://www.nxtbook.com/nxtbooks/impressions/201702
https://www.nxtbook.com/nxtbooks/impressions/201701
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer
https://www.nxtbook.com/nxtbooks/impressions/201612
https://www.nxtbook.com/nxtbooks/impressions/201610
https://www.nxtbook.com/nxtbooks/impressions/201609
https://www.nxtbook.com/nxtbooks/impressions/201608
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016fall
https://www.nxtbook.com/nxtbooks/impressions/20160607
https://www.nxtbook.com/nxtbooks/impressions/201605
https://www.nxtbook.com/nxtbooks/impressions/201604
https://www.nxtbook.com/nxtbooks/impressions/201603
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016spring
https://www.nxtbook.com/nxtbooks/impressions/201602
https://www.nxtbook.com/nxtbooks/impressions/201601
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201512
https://www.nxtbook.com/nxtbooks/impressions/201512
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015fall
https://www.nxtbook.com/nxtbooks/impressions/201510
https://www.nxtbook.com/nxtbooks/impressions/201509
https://www.nxtbook.com/nxtbooks/impressions/201508
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015fall
https://www.nxtbook.com/nxtbooks/impressions/20150607
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015summer
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201506
https://www.nxtbook.com/nxtbooks/impressions/201504
https://www.nxtbook.com/nxtbooks/impressions/201503
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015spring
https://www.nxtbook.com/nxtbooks/impressions/201502
https://www.nxtbook.com/nxtbooks/impressions/201501
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201412
https://www.nxtbook.com/nxtbooks/impressions/201412
https://www.nxtbook.com/nxtbooks/impressions/201410
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014fall
https://www.nxtbook.com/nxtbooks/impressions/201409
https://www.nxtbook.com/nxtbooks/impressions/201408
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014fall
https://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2014summer
https://www.nxtbook.com/nxtbooks/impressions/20140607
https://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014spring
https://www.nxtbook.com/nxtbooks/impressions/201404
https://www.nxtbook.com/nxtbooks/impressions/201403
https://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014spring
https://www.nxtbook.com/nxtbooks/impressions/201402
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201401
https://www.nxtbook.com/nxtbooks/nielsen/impressions_sportsfanretailer_201312
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201312
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20131011
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201309
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201308
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2013fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20130607
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201304
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201303
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2013spring
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201302
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201301
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201212
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20121011
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2012fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20120809
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20120607
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201204
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201203
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2012spring
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201202
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201201
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201112
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20111011
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20110809
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2011fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20110607
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201104
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201103
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2011spring
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201102
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201101
https://www.nxtbook.com/nxtbooks/nielsen/impressions_sourcebook2010
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20101112
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20100910
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2010fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20100708
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201004
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2010winter
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201003
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201002
https://www.nxtbook.com/nxtbooks/nielsen/impressions_200909
https://www.nxtbook.com/nxtbooks/nielsen/impressions_eco_2009fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2009fall
https://www.nxtbook.com/nxtbooks/nielsen/impressions_200910
https://www.nxtbook.com/nxtbooks/nielsen/impressions_20091112
https://www.nxtbook.com/nxtbooks/nielsen/impressions_sourcebook_200906
https://www.nxtbook.com/nxtbooks/nielsen/impressions_201001
https://www.nxtbookmedia.com