Impressions - May 2017 - 27

"[The cap] is built out of a faux waxed cotton with brass side
snaps and eyelets for ventilation," Niederhauser says. "For us,
blending durable, timeless textiles with hats that are having success in the retail market has been a big win."
OTTO Intl. also is seeing an uptick in performance-oriented
caps that feature technologies such as breathability, UPF 50 sun
protection and moisture wicking, etc. Fashion-oriented tweaks
also help grab consumers' attention.
"Tri-color fabric was a hit in retail, and now we can see the
trickling effect into headwear as more and more companies offer
tri-color fabric caps," says Tina Liu, marketing manager, OTTO
Intl. "We expect to see more performance headwear, more triblend-color-fabric headwear and emerging styles of [the] midcrown style with a slight-curve visor, which is not a flat visor, but
not as curved as standard precurved [visor]."

What's on Deck?
Mesh. Denim. Low-profile trucker styles. Camouflage. Waxed
finishes. Caps with a performance punch. The headwear styles and
technological features abound. As 2017 progresses, who knows where
the trends may take us? More color choices or even growth in niche
markets - with features like sunglasses or flashlight holders, and
tactical looks and patterns - are possible.

The Richardson trucker snapback
(style 112) capitalizes on the popularity
of mesh and is available in 35 colors.

"Keep an eye on novelty," DRI DUCK's Niederhauser says. "With
classic styles like truckers and unstructured, low-profile caps ruling
the day, usually styles that are a little more outside the box rise to
prominence in their wake, whether it's an interesting print or different silhouettes altogether. And we'll inevitably see more performance technologies introduced - things like advanced heat- and

New Styles: Headwear
Sign up at impressionsmag.com to get the Impressions Product Guide to
Headwear, which will be emailed May 30.
1. Dalco Athletic Baseball Umpire Cap
Style C500U  Flex-fit style made with performance polyester  Moisturewicking characteristics with a 2-inch bill and StayDry headband  Sizes S/M
and L/XL available in black or navy
Use Info⋅Action #300 at impressionsmag.com/infoaction

2. Holloway Sportswear Ascent Scarf and Headband
Styles 223841 and 223844  Soft 100% acrylic rib-knit fabric  Ombre knit
design  Tassel detail on scarf  Available in one size and several colors
Use Info⋅Action #301 at impressionsmag.com/infoaction

3. Yupoong Cotton Twill Cap
Style 6245CM from Heritage Sportswear  Extra low-profile "dad-style" cap
 Made of 100% cotton  Unstructured, six-panel style featuring antique brass
buckle and matching undervisor  Available in 10 colors
Use Info⋅Action #302at impressionsmag.com/infoaction

4. Valucap Classic Dad Cap
Style VC300 from Kati Sportcap & Bag  Made of 100% cotton, bio-washed
chino twill  Low-profile, six-panel construction with precurved visor and triglide buckle closure  Available in 47 colors, including four new digital camo
patterns

Use Info⋅Action #303 at impressionsmag.com/infoaction

5. OTTO Intl. SNAP Cap
Style 164-1209  Five-panel, pro-style, mesh-back cap  Snapback style made
of polyester mesh  Features 100% cotton front and structured, firm front
panel and plastic snap closure  Available in three colorways
Use Info⋅Action #304 at impressionsmag.com/infoaction

6. Port & Co. Five-Panel Twill Cap
Style CP86 from Transfer Express  Made of 100% cotton twill  Features
structured profile, classic styling, five panels for heat-transfer application and
clean, open surface for easy printing, according to the company  Available in
six colors
Use Info⋅Action #305 at impressionsmag.com/infoaction

MAY 2017

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Impressions - May 2017

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