Impressions - August 2018 - 36

Right
"Butterfly Heart" lends itself to specialty threads. Digitized
for 40-weight thread, it has a unique look with glowin-the-dark thread. Photo courtesy of Kreations by Kara.
Bottom
"Box of Eggs" is about as basic of a design as you may find.
Add a golden egg and turn it into a logo to be embroidered
on aprons for a local farmers market. Photo courtesy
of Dakota Collectibles.

Kara."In my opinion, substituting parts of
the design, such as outlines or prominent
parts of the design, is the easiest way to
incorporate specialty threads. Stitching
outlines or running stitches in metallic
thread adds a lot of dimension and beauty
to the design. This can be done without
any editing to the design whatsoever, as
long as you choose the right design."
Adding definition with thin threads, such
as 60- or 75-weight, often will require
attention, especially if any fill is needed.
These thin threads are best used for very
small letters or fine detail.
"In a stock design, look for lots of black
or a dark color that is being used to outline
part of the design," Medcraft says."Using
60-weight [thread] for the detail really
can make a big difference. I've found that
if you can make your design look better
than the competition's, you've secured a
customer.They may not be able to figure
out why, but your design will look better
than all the rest."
Boosting your creativity via using specialty threads in stock designs will benefit
your business greatly. Customization and
special effects will set your customer -
and you - apart from the crowd.And by
providing effects that no one else offers,
you'll quickly learn the value of wordof-mouth advertising.
Nearly a dozen specialty threads are
available on the market that - with little
to no tweaking - will enhance and personalize proven stock designs. Just choose
the right design for the appropriate thread
and let your imagination soar. 
Alice Wolf is manager of education and publications for Madeira USA. She began doing marketing
and public relations for the art industry in New
York, and then migrated north to Madeira's New
Hampshire headquarters. For more information or
to comment on this article, email Alice at awolf@

GettinG All the Feels
Beyond injecting shine and shimmer, adding texture is another possibility with specialty threads.
Wool- and cotton-blend threads are 12-weight and considered thick and bulky. They are used
to provide texture or to make a design appear to be embroidered by hand. Reviewing a design,
its density and stitch length will help you determine if a simple needle change is all you need to
customize a stock design and make it unique. Also, remember to tension each needle before each
project.

madeirausa.com.
P.36

i m p r e s s i o n s m a g . c o m AUGUST 2018


http://www.impressionsmag.com

Table of Contents for the Digital Edition of Impressions - August 2018

Impressions - August 2018
Contents
First Impressions
From the Show Director
Overheard
First Look
Scene at ISS
On Design
Fleecewear Takes the Retro Road
Breakdown: Embroidery on Lightweight Fleecewear
Optimizing Screen-Room Workflow
The ‘Profit First’ Wave: Part 1
Shop Talk
Embroidery Production
Screen Printing Production
Sublimation
Heat Printing
Ad Index/Classifieds
Impressions - August 2018 - Intro
Impressions - August 2018 - CT1
Impressions - August 2018 - CT2
Impressions - August 2018 - Impressions - August 2018
Impressions - August 2018 - Cover2
Impressions - August 2018 - 1
Impressions - August 2018 - Contents
Impressions - August 2018 - 3
Impressions - August 2018 - 4
Impressions - August 2018 - 5
Impressions - August 2018 - First Impressions
Impressions - August 2018 - 7
Impressions - August 2018 - From the Show Director
Impressions - August 2018 - 9
Impressions - August 2018 - Overheard
Impressions - August 2018 - 11
Impressions - August 2018 - 12
Impressions - August 2018 - 13
Impressions - August 2018 - First Look
Impressions - August 2018 - 15
Impressions - August 2018 - 15a
Impressions - August 2018 - 15b
Impressions - August 2018 - Scene at ISS
Impressions - August 2018 - On Design
Impressions - August 2018 - Fleecewear Takes the Retro Road
Impressions - August 2018 - 19
Impressions - August 2018 - 20
Impressions - August 2018 - 21
Impressions - August 2018 - Breakdown: Embroidery on Lightweight Fleecewear
Impressions - August 2018 - 23
Impressions - August 2018 - Optimizing Screen-Room Workflow
Impressions - August 2018 - 25
Impressions - August 2018 - 26
Impressions - August 2018 - 27
Impressions - August 2018 - The ‘Profit First’ Wave: Part 1
Impressions - August 2018 - 29
Impressions - August 2018 - 30
Impressions - August 2018 - 31
Impressions - August 2018 - Shop Talk
Impressions - August 2018 - 33
Impressions - August 2018 - Embroidery Production
Impressions - August 2018 - 35
Impressions - August 2018 - 36
Impressions - August 2018 - 37
Impressions - August 2018 - Screen Printing Production
Impressions - August 2018 - 39
Impressions - August 2018 - 40
Impressions - August 2018 - Sublimation
Impressions - August 2018 - 42
Impressions - August 2018 - 43
Impressions - August 2018 - Heat Printing
Impressions - August 2018 - 45
Impressions - August 2018 - 46
Impressions - August 2018 - Ad Index/Classifieds
Impressions - August 2018 - 48
Impressions - August 2018 - Cover3
Impressions - August 2018 - Cover4
Impressions - August 2018 - IO1
Impressions - August 2018 - IO2
Impressions - August 2018 - IO3
Impressions - August 2018 - IO4
Impressions - August 2018 - IO5
Impressions - August 2018 - IO6
Impressions - August 2018 - IF1
Impressions - August 2018 - IF2
Impressions - August 2018 - IF3
Impressions - August 2018 - IF4
Impressions - August 2018 - IF5
Impressions - August 2018 - IF6
http://www.nxtbook.com/nxtbooks/impressions/201912
http://www.nxtbook.com/nxtbooks/impressions/dd_2019
http://www.nxtbook.com/nxtbooks/impressions/201910
http://www.nxtbook.com/nxtbooks/impressions/201909
http://www.nxtbook.com/nxtbooks/impressions/teamactive_2019fall
http://www.nxtbook.com/nxtbooks/impressions/201908
http://www.nxtbook.com/nxtbooks/impressions/20190607
http://www.nxtbook.com/nxtbooks/impressions/201905
http://www.nxtbook.com/nxtbooks/impressions/201904
http://www.nxtbook.com/nxtbooks/impressions/201903
http://www.nxtbook.com/nxtbooks/impressions/teamactive_2019spring
http://www.nxtbook.com/nxtbooks/impressions/201902
http://www.nxtbook.com/nxtbooks/impressions/201901
http://www.nxtbook.com/nxtbooks/impressions/201812
http://www.nxtbook.com/nxtbooks/impressions/dd_2018
http://www.nxtbook.com/nxtbooks/impressions/201810
http://www.nxtbook.com/nxtbooks/impressions/201809
http://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018fall
http://www.nxtbook.com/nxtbooks/impressions/201808
http://www.nxtbook.com/nxtbooks/impressions/201806
http://www.nxtbook.com/nxtbooks/impressions/201805
http://www.nxtbook.com/nxtbooks/impressions/201804
http://www.nxtbook.com/nxtbooks/impressions/201803
http://www.nxtbook.com/nxtbooks/impressions/teamspirit_2018spring
http://www.nxtbook.com/nxtbooks/impressions/201802
http://www.nxtbook.com/nxtbooks/impressions/201801
http://www.nxtbook.com/nxtbooks/impressions/201712
http://www.nxtbook.com/nxtbooks/impressions/201710
http://www.nxtbook.com/nxtbooks/impressions/201709
http://www.nxtbook.com/nxtbooks/impressions/201708
http://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017fall
http://www.nxtbook.com/nxtbooks/impressions/20170607
http://www.nxtbook.com/nxtbooks/impressions/201705
http://www.nxtbook.com/nxtbooks/impressions/201704
http://www.nxtbook.com/nxtbooks/impressions/201703
http://www.nxtbook.com/nxtbooks/impressions/teamspirit_2017spring
http://www.nxtbook.com/nxtbooks/impressions/201702
http://www.nxtbook.com/nxtbooks/impressions/201701
http://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer
http://www.nxtbook.com/nxtbooks/impressions/201612
http://www.nxtbook.com/nxtbooks/impressions/201610
http://www.nxtbook.com/nxtbooks/impressions/201609
http://www.nxtbook.com/nxtbooks/impressions/201608
http://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016fall
http://www.nxtbook.com/nxtbooks/impressions/20160607
http://www.nxtbook.com/nxtbooks/impressions/201605
http://www.nxtbook.com/nxtbooks/impressions/201604
http://www.nxtbook.com/nxtbooks/impressions/201603
http://www.nxtbook.com/nxtbooks/impressions/teamspirit_2016spring
http://www.nxtbook.com/nxtbooks/impressions/201602
http://www.nxtbook.com/nxtbooks/impressions/201601
http://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201512
http://www.nxtbook.com/nxtbooks/impressions/201512
http://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015fall
http://www.nxtbook.com/nxtbooks/impressions/201510
http://www.nxtbook.com/nxtbooks/impressions/201509
http://www.nxtbook.com/nxtbooks/impressions/201508
http://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015fall
http://www.nxtbook.com/nxtbooks/impressions/20150607
http://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2015summer
http://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201506
http://www.nxtbook.com/nxtbooks/impressions/201504
http://www.nxtbook.com/nxtbooks/impressions/201503
http://www.nxtbook.com/nxtbooks/impressions/teamspirit_2015spring
http://www.nxtbook.com/nxtbooks/impressions/201502
http://www.nxtbook.com/nxtbooks/impressions/201501
http://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_201412
http://www.nxtbook.com/nxtbooks/impressions/201412
http://www.nxtbook.com/nxtbooks/impressions/201410
http://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014fall
http://www.nxtbook.com/nxtbooks/impressions/201409
http://www.nxtbook.com/nxtbooks/impressions/201408
http://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014fall
http://www.nxtbook.com/nxtbooks/impressions/digitaldecorator_2014summer
http://www.nxtbook.com/nxtbooks/impressions/20140607
http://www.nxtbook.com/nxtbooks/impressions/sportsfanretailer_2014spring
http://www.nxtbook.com/nxtbooks/impressions/201404
http://www.nxtbook.com/nxtbooks/impressions/201403
http://www.nxtbook.com/nxtbooks/impressions/teamspirit_2014spring
http://www.nxtbook.com/nxtbooks/impressions/201402
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201401
http://www.nxtbook.com/nxtbooks/nielsen/impressions_sportsfanretailer_201312
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201312
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20131011
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201309
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201308
http://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2013fall
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20130607
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201304
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201303
http://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2013spring
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201302
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201301
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201212
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20121011
http://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2012fall
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20120809
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20120607
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201204
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201203
http://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2012spring
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201202
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201201
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201112
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20111011
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20110809
http://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2011fall
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20110607
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201104
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201103
http://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2011spring
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201102
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201101
http://www.nxtbook.com/nxtbooks/nielsen/impressions_sourcebook2010
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20101112
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20100910
http://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2010fall
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20100708
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201004
http://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2010winter
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201003
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201002
http://www.nxtbook.com/nxtbooks/nielsen/impressions_200909
http://www.nxtbook.com/nxtbooks/nielsen/impressions_eco_2009fall
http://www.nxtbook.com/nxtbooks/nielsen/impressions_teamspirit_2009fall
http://www.nxtbook.com/nxtbooks/nielsen/impressions_200910
http://www.nxtbook.com/nxtbooks/nielsen/impressions_20091112
http://www.nxtbook.com/nxtbooks/nielsen/impressions_sourcebook_200906
http://www.nxtbook.com/nxtbooks/nielsen/impressions_201001
http://www.nxtbookMEDIA.com