Impressions - Team & Spirit Apparel - Fall 2016 - (Page 2)

A SUPPLEMENT TO IMPRESSIONS MAGAZINE 1145 Sanctuary Parkway, Suite 355 Alpharetta, GA 30009 PUBLISHER: LAURIE GONZ (972) 694-0107 * EDITOR IN CHIEF: MARCIA DERRYBERRY (770) 291-5574 * EXECUTIVE EDITOR: JAMAR LASTER (770) 291-5578 * MANAGING EDITOR: LAUREN MITCHELL VOLKER (770) 291-5403 * CONTRIBUTING WRITERS: JOSH ELLSWORTH, COURTNEY KUBITZA, JENNIFER MORRELL SENIOR GRAPHIC DESIGNER: CHRIS DREW (770) 291-5450 * PRODUCTION DIRECTOR: NAN MCDOWELL (770) 291-5480 * PRODUCTION MANAGER: TERRI HILL (770) 291-5481 * CUSTOMER SERVICE BACK ISSUES * (800) 697-8859 SUBSCRIPTIONS * (800) 697-8859 REPRINTS AND EPRINTS THE YGS GROUP ANASTASIA MINICHINO * (800) 501-9571 × 100 LIST RENTAL CONTACT YOUR TERRITORY MANAGER OR GREGRY GILROY * (845) 201-5329 PAGE # INFO*ACTION # American Apparel 5 104 Augusta Sportswear 1 102 Champion C4 109 Comfort Colors C3 108 Flexfi t/ Yupoong 17 110 3 103 Imprinted Sportswear Shows 11, 27 Jerzees C2 101 M&R Sales 25 107 S&S Activewear 9 105 Stahls' 23 106 Yupoong/Flexfi t 17 110 INFO * ACTION HOTLINE: If you want information about any of the advertisers in Team & Spirit Apparel, you can get it online. It's fast, easy, free - and available 24 hours a day, seven days a week. Here's how it works: * Log on to, Click on the Info*Action icon. * Using the Ad Index on this page, select all the companies you wish to receive free information from. * Your requests are e-mailed immediately and directly to the companies you selected. 2 * Fall 2016 A CONTENTS AD INDEX Gildan Performance By LAUREN MITCHELL VOLKER as a kid, after-school soccer practice was the highlight of my day. The benefits went beyond learning how to dribble, pass and shoot - it was a way to make friends, stay active and learn valuable lessons like teamwork and good sportsmanship. After recently joining an adult rec soccer league, I realized that not much has changed. Playing a team sport is still a great way to meet people; it's a welcomed escape from my oft-mundane gym routine and nothing beats the feeling of being a part of a team - although, admittedly, I'm still working on that whole losing graciously bit. Rekindling my love of soccer has made me even more aware of the amazing opportunity available to team and spiritwear suppliers and decorators out there. By serving these markets - whether youth or adult - you're part of the team too, outfitting players with apparel that is more than a uniform; it's a memory. (I still have a box of old tournament championship T-shirts, and I hope to add to the pile when my friends and I win our end-of-season tournament. Fingers crossed!). To make sure you're meeting the expectations of the sports and spiritwear organizations in your area, see page 12 for Josh Ellsworth's take on the trends that are dominating today's team uniforms. Also, check out page 18 for tips from Courtney Kubitza on putting together team packages designed for any league - be it baseball or soccer, recreational or travel, youth or adult. And for a glance at a shop that's doing it right, see page 6 to learn about the happenings at Just Imagine Spiritwear. It's time to evaluate your offering, make sure you're taking advantage of the diverse opportunities this market has to offer and get back in the game! ASSOCIATE EDITOR: MICHAEL QUIRK (770) 291-5415 * ADVERTISER BACK IN THE GAME 6 A Culture of Creativity Just Imagine dazzles spiritwearloving clients By Jennifer Morrell 12 Print Like the Pros Seven hot trends in the team decorating industry By Josh Ellsworth 18 Assembling Team Packages The ins and outs of putting together a uniform package By Courtney Kubitza 22 Gear Bag The latest team and spirit gear your customers will fl ip for Fall 2016 On the cover: Garments courtesy of Boxercraft. Decoration by Just Imagine Spiritwear. Photography by Cindi Jones Photography. 6

Table of Contents for the Digital Edition of Impressions - Team & Spirit Apparel - Fall 2016

Impressions - Team & Spirit Apparel - Fall 2016
A Culture of Creativity
Print Like the Pros
Assembling Team Packages
Gear Bag

Impressions - Team & Spirit Apparel - Fall 2016