Impressions - Team & Spirit Apparel - Fall 2017 - 11

Uniform numbers
have grown from
an easy way to
identify individual
players to a
valuable piece
of real estate
for establishing
teams' identities.

Dye sublimation allows
teams to have color gradients,
logo designs and other special
effects, like reptile scales,
within their numbers.

DIGITS THAT DELIVER
Regardless of the sport, modern printing
techniques help give teams more styles to
choose from than ever. Dye sublimation,
for example, allows teams to have color
gradients, logo designs and other special
effects, like reptile scales, zebra print or
soccer and football patterns within their
numbers. With college and professional
teams increasingly wearing camouflage
special-event jerseys, sublimated camo
patterns are a hot trend for amateur
teams. Twills and heat-transfer materials with a metallic sheen present another
eye-catching option.
Jersey numbers have come a long way in
their more than 100-year history, and no
doubt will continue to evolve, along with
the jerseys they adorn. With advanced
cutting techniques and modern printing
technologies (like dye sublimation and
heat printing) making new and creative
numbers available to professionals and
amateurs alike, jersey decorators can help
athletes young and old make interesting
stories of their own.
Matt DeLaere, GroupeSTAHL web content specialist, has contributed to several garment decoration
websites and manages web content for Stahls' and
Stahls' Canada. He also has covered new technologies, industry news and sports uniform trends as
writer and editor of the Stahls' blog since 2011. For
more information, visit blog.stahls.com.

A Supplement to Impressions

Use Info*Action #105 at impressionsmag.com/infoaction

Fall 2017 * 11


http://tinyurl.com/stahls-cctemplates http://stahls.com http://stahls.com http://espanol.stahls.com http://blog.stahls.com http://www.impressionsmag.com/infoaction

Impressions - Team & Spirit Apparel - Fall 2017

Table of Contents for the Digital Edition of Impressions - Team & Spirit Apparel - Fall 2017

Impressions - Team & Spirit Apparel - Fall 2017
Contents
What’s in a Number?
The Web Store Playbook
Retail Meets E-Tail
Gear Bag
Impressions - Team & Spirit Apparel - Fall 2017 - Impressions - Team & Spirit Apparel - Fall 2017
Impressions - Team & Spirit Apparel - Fall 2017 - Cover2
Impressions - Team & Spirit Apparel - Fall 2017 - 1
Impressions - Team & Spirit Apparel - Fall 2017 - Contents
Impressions - Team & Spirit Apparel - Fall 2017 - 3
Impressions - Team & Spirit Apparel - Fall 2017 - 4
Impressions - Team & Spirit Apparel - Fall 2017 - 5
Impressions - Team & Spirit Apparel - Fall 2017 - What’s in a Number?
Impressions - Team & Spirit Apparel - Fall 2017 - 7
Impressions - Team & Spirit Apparel - Fall 2017 - 8
Impressions - Team & Spirit Apparel - Fall 2017 - 9
Impressions - Team & Spirit Apparel - Fall 2017 - 10
Impressions - Team & Spirit Apparel - Fall 2017 - 11
Impressions - Team & Spirit Apparel - Fall 2017 - The Web Store Playbook
Impressions - Team & Spirit Apparel - Fall 2017 - 13
Impressions - Team & Spirit Apparel - Fall 2017 - 14
Impressions - Team & Spirit Apparel - Fall 2017 - 15
Impressions - Team & Spirit Apparel - Fall 2017 - 16
Impressions - Team & Spirit Apparel - Fall 2017 - 17
Impressions - Team & Spirit Apparel - Fall 2017 - Retail Meets E-Tail
Impressions - Team & Spirit Apparel - Fall 2017 - 19
Impressions - Team & Spirit Apparel - Fall 2017 - 20
Impressions - Team & Spirit Apparel - Fall 2017 - 21
Impressions - Team & Spirit Apparel - Fall 2017 - Gear Bag
Impressions - Team & Spirit Apparel - Fall 2017 - 23
Impressions - Team & Spirit Apparel - Fall 2017 - 24
Impressions - Team & Spirit Apparel - Fall 2017 - 25
Impressions - Team & Spirit Apparel - Fall 2017 - 26
Impressions - Team & Spirit Apparel - Fall 2017 - 27
Impressions - Team & Spirit Apparel - Fall 2017 - 28
Impressions - Team & Spirit Apparel - Fall 2017 - Cover3
Impressions - Team & Spirit Apparel - Fall 2017 - Cover4
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