Kitchen & Bath Business - January 2017 - 22

Trends

BEHIND THE COLORS

Naturally Warm

Consumers embrace environmental colors
in a dramatic way for 2017

W

HITE AND GRAY - THE THEME COLORS OF THE LAST

EIGHT YEARS - embody consumers'desires for simplicity and peace in a busy world with a recovering
economy. This year, white and gray are becoming
the sidekicks to a new band of bolder colors.
"Consumers today are ready to look forward
with a fresh approach to their lives and lifestyles,"
said Sara McLean, color expert at Dunn-Edwards. "For years, we've looked back and regrouped out of necessity because
of the recession. Consumers are now feeling a little more self-assured and are
ready to move forward and not look back anymore."
The result is a variety of richer, more saturated hues that have one feature
in common: a warmer tone. According to McLean, the colors popping up
today represent reenergizing, joy and a connection to nature.
"This shift toward deeper colors indicates that homeowners are more confident," said Hannah Yeo, Benjamin Moore color and design expert. "Now
we're ready for that bold stroke of color."

22

ABOVE LEFT SHERWIN-

WILLIAMS' Color of the Year,
Poised Taupe, fills the void
for a warm neutral. The color
can be used with an array of
accent hues while adding a
touch of warmth itself.
ABOVE RIGHT DUNN-EDWARDS

PAINTS' 2017 Color of the
Year is Honey Glow - a warm,
golden yellow with brown
undertones. This choice
represents the trend toward
the warming of all colors, from
neutrals to non-neutrals.

BY ERINN LOUCKS

This new confidence arises from several influences.
With the advancement of technology, homeowners have come to expect personalization in nearly
everything. Globalization has also created a culture of individuals who are aware of trends and
influences around the world, and they want their
homes to reflect this wide perspective.
"Color is going in a variety of directions," said
Yeo, adding that everything from red carpet styles
to health trends caused this diversity. "There are
so many changes occurring at such a rapid pace,
consumers can continue to personalize the choices
to fit their lifestyle."
Dunn-Edwards' Color of the Year, Honey
Glow, represents how warmer colors are growing in popularity. The choice in this earthy tone
is backed by cultural influences, from Beyoncé's
"Lemonade"video to the Brazilian flag at the Rio
Olympics. Yellow represents happiness and energy, and this specific golden hue signifies a natural
curiosity in the world.
"Our choice for the 2017 trending colors came
from growing knowledge of a deeper, shared sense
of the planet,"said Mark Woodman, former Color
Marketing Group president and international
color authority. "Concern for our home is not a
local endeavor, it must be international in awareness and scope."
The Color Marketing Group's research led
to hues that also represent a connection to the
Earth, particularly in greens and blues.The green
tones tend to suggest growth and health, and
Woodman expects to see more of them in the
coming years.

Kitchen & Bath Business / JANUARY 2017 / KBBONLINE.COM / The official publication of KBIS (KBIS.com)


http://www.KBBONLINE.COM http://www.KBIS.com

Kitchen & Bath Business - January 2017

Table of Contents for the Digital Edition of Kitchen & Bath Business - January 2017

Kitchen & Bath Business - January 2017
Contents
Editor ’s Note
Show Director’s Note
Happenings
Dealer Dish
Trends
Industry Viewpoint
Learning Corner
Better Business
Solutions
2017 Industry Outlook
KBIS 2017
Design With
Universal Design
Tech Savvy
Small Spaces
Balanced Budget
Sustainable Design
Before & After
What’s Hot
What’s Cool
Kitchen Redesign Highlights Views and Takes Advantage of Tall Ceilings
Kitchen Appliance Studio Design Plays Homage to an Inspiring Leader
Awkward Master Bath Receives Spa-Like Update With Functional Layout
Last Word
Kitchen & Bath Business - January 2017 - Kitchen & Bath Business - January 2017
Kitchen & Bath Business - January 2017 - Cover2
Kitchen & Bath Business - January 2017 - 1
Kitchen & Bath Business - January 2017 - 2
Kitchen & Bath Business - January 2017 - 3
Kitchen & Bath Business - January 2017 - Contents
Kitchen & Bath Business - January 2017 - 5
Kitchen & Bath Business - January 2017 - 6
Kitchen & Bath Business - January 2017 - 7
Kitchen & Bath Business - January 2017 - Editor ’s Note
Kitchen & Bath Business - January 2017 - 9
Kitchen & Bath Business - January 2017 - Show Director’s Note
Kitchen & Bath Business - January 2017 - 11
Kitchen & Bath Business - January 2017 - 12
Kitchen & Bath Business - January 2017 - 13
Kitchen & Bath Business - January 2017 - Happenings
Kitchen & Bath Business - January 2017 - 15
Kitchen & Bath Business - January 2017 - 16
Kitchen & Bath Business - January 2017 - 17
Kitchen & Bath Business - January 2017 - 18
Kitchen & Bath Business - January 2017 - 19
Kitchen & Bath Business - January 2017 - Dealer Dish
Kitchen & Bath Business - January 2017 - 21
Kitchen & Bath Business - January 2017 - Trends
Kitchen & Bath Business - January 2017 - 23
Kitchen & Bath Business - January 2017 - 24
Kitchen & Bath Business - January 2017 - 25
Kitchen & Bath Business - January 2017 - Industry Viewpoint
Kitchen & Bath Business - January 2017 - 27
Kitchen & Bath Business - January 2017 - Learning Corner
Kitchen & Bath Business - January 2017 - 29
Kitchen & Bath Business - January 2017 - Better Business
Kitchen & Bath Business - January 2017 - 31
Kitchen & Bath Business - January 2017 - Solutions
Kitchen & Bath Business - January 2017 - 33
Kitchen & Bath Business - January 2017 - 34
Kitchen & Bath Business - January 2017 - 35
Kitchen & Bath Business - January 2017 - 2017 Industry Outlook
Kitchen & Bath Business - January 2017 - 37
Kitchen & Bath Business - January 2017 - 38
Kitchen & Bath Business - January 2017 - 39
Kitchen & Bath Business - January 2017 - 40
Kitchen & Bath Business - January 2017 - 41
Kitchen & Bath Business - January 2017 - 42
Kitchen & Bath Business - January 2017 - KBIS 2017
Kitchen & Bath Business - January 2017 - 44
Kitchen & Bath Business - January 2017 - 45
Kitchen & Bath Business - January 2017 - 46
Kitchen & Bath Business - January 2017 - 47
Kitchen & Bath Business - January 2017 - 48
Kitchen & Bath Business - January 2017 - 49
Kitchen & Bath Business - January 2017 - 50
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Kitchen & Bath Business - January 2017 - 56
Kitchen & Bath Business - January 2017 - 57
Kitchen & Bath Business - January 2017 - 58
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Kitchen & Bath Business - January 2017 - 60
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Kitchen & Bath Business - January 2017 - 62
Kitchen & Bath Business - January 2017 - 63
Kitchen & Bath Business - January 2017 - 64
Kitchen & Bath Business - January 2017 - 65
Kitchen & Bath Business - January 2017 - Design With
Kitchen & Bath Business - January 2017 - 67
Kitchen & Bath Business - January 2017 - Universal Design
Kitchen & Bath Business - January 2017 - 69
Kitchen & Bath Business - January 2017 - 70
Kitchen & Bath Business - January 2017 - 71
Kitchen & Bath Business - January 2017 - Tech Savvy
Kitchen & Bath Business - January 2017 - 73
Kitchen & Bath Business - January 2017 - Small Spaces
Kitchen & Bath Business - January 2017 - 75
Kitchen & Bath Business - January 2017 - Balanced Budget
Kitchen & Bath Business - January 2017 - 77
Kitchen & Bath Business - January 2017 - Sustainable Design
Kitchen & Bath Business - January 2017 - 79
Kitchen & Bath Business - January 2017 - Before & After
Kitchen & Bath Business - January 2017 - 81
Kitchen & Bath Business - January 2017 - What’s Hot
Kitchen & Bath Business - January 2017 - 83
Kitchen & Bath Business - January 2017 - 84
Kitchen & Bath Business - January 2017 - 85
Kitchen & Bath Business - January 2017 - What’s Cool
Kitchen & Bath Business - January 2017 - 87
Kitchen & Bath Business - January 2017 - Kitchen Redesign Highlights Views and Takes Advantage of Tall Ceilings
Kitchen & Bath Business - January 2017 - 89
Kitchen & Bath Business - January 2017 - 90
Kitchen & Bath Business - January 2017 - 91
Kitchen & Bath Business - January 2017 - 92
Kitchen & Bath Business - January 2017 - 93
Kitchen & Bath Business - January 2017 - Kitchen Appliance Studio Design Plays Homage to an Inspiring Leader
Kitchen & Bath Business - January 2017 - 95
Kitchen & Bath Business - January 2017 - 96
Kitchen & Bath Business - January 2017 - 97
Kitchen & Bath Business - January 2017 - Awkward Master Bath Receives Spa-Like Update With Functional Layout
Kitchen & Bath Business - January 2017 - 99
Kitchen & Bath Business - January 2017 - 100
Kitchen & Bath Business - January 2017 - 101
Kitchen & Bath Business - January 2017 - 102
Kitchen & Bath Business - January 2017 - 103
Kitchen & Bath Business - January 2017 - Last Word
Kitchen & Bath Business - January 2017 - Cover3
Kitchen & Bath Business - January 2017 - Cover4
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