Kitchen & Bath Business - January 2018 - 100

"Contemporary design is very slowly making its way to Northern Michigan, so we needed to blend modern elements with the more traditional rustic
and cottage styles that are popular here," she explained. "We achieved this
through modern light fixtures and wallpaper, as well as more streamlined
cabinet hardware."
VARYING VIGNETTES

The location doubles as the design firm's office
space where Whyte meets with her clients. This
allows her to find out what appeals to clients and
what they are drawn to.
"It's also a great way for us to upsell them by
showing them specialty features they may not
have been aware of but will definitely want in their
home," she explained.
Another goal was to create a customer experience center. By adding interactive elements to each
vignette, client engagement is inherent. Whyte
has found that even if the style of a vignette does
not appeal to a visitor, he or she can appreciate the
features of the design.
SPATIAL AND STYLISTIC CHALLENGES

ABOVE The Rustic Kitchen

celebrates the outdoorsy style
of a lodge with a stone archway, leathered granite, dark
cabinets and twisted pulls.

BELOW With a 48-in. worksta-

tion, an induction cooktop,
a custom hood, a six-burner
range, two ovens and column
refrigeration, the Live Kitchen
opens visitors up to the appliance possibilities. Whyte's
favorite vignette, the Live
Kitchen has a 13.5-ft. natural
walnut island topped by two
elegant chandeliers that keep
the tuxedo theme of the space.

Whyte designed each of the vignettes to have at least one standout feature or
product, which she called the "wow" factor. Two spacious kitchen vignettes
show the opposite ends of the local design spectrum. In the Rustic Kitchen
display, which features Sub-Zero and Wolf appliances, the wow factor is the
stone façade, which arches above a 48-in. range.
"We love bringing in unusual applications for a kitchen,"said Whyte."People
are very surprised by the arch,and they can start envisioning adjoining rooms like
a great room with a two-story fireplace in it."
The stone arch is flanked with red oak cabinetry in a natural stain and glaze
on the upper cabinets and light hazing on a black stain on the lower cabinets.
Leathered granite on the countertops, oil-rubbed bronze hardware and a
walnut raised bar along the island, which hosts deer-hide stools, complete
the impression of a home in the woods.
"I think overall, people are drawn to the masculinity or the heaviness of
this vignette," said the designer.
After passing through a small outdoor kitchen complete with a pergola,
outdoor grill and undercounter refrigerator, visitors enter the Live Kitchen,
where the wow factor is the use of color, according to Whyte. White inset
panel doors have been paired with a walnut island, and two cabinets feature
glass doors with trim in tuxedo black, which has been picked up on the center
cabinet doors of the island.
"When I talk about use of color, it's interesting to realize there are actually
three different cabinet finishes happening here," she said. "When you look
at it, it's very subtle."

Despite the excitement of building out a new
space, Whyte was immediately challenged by its
long, narrow plan. However, because she sought
to design vignettes that would be "discovered"
as clients walked through the area, she used the
layout to enable a natural progression through the
showroom, which worked in her favor.
"We had to carefully arrange the spaces within
the footprint to create some separation between
the 'showroom'space and the slightly more private
'work' space where the offices are," she said.
Some of the vignettes have two purposes, such as
the reception area, which looks like a kitchen island
featuring bold, hexagon tiles, and the conference
room, where a connected coffeemaker is joined by
other bar refrigeration products.
The narrow length of the space also meant that its
only windows sat at the front and back of the building,
so Whyte had to implement strategies to bring light
into the middle section. Using short interior partition
walls allowed light to transfer into these areas, and a
neutral paint color throughout also helped keep the
middle of the showroom from feeling too dark.
Another challenge stemmed from Whyte's desire
to show currently trending products that would still
appeal to the traditional market where she is located.

100

Kitchen & Bath Business / JANUARY 2018 / KBBONLINE.COM / The official publication of KBIS (KBIS.com)


http://www.KBBONLINE.COM http://www.KBIS.com

Kitchen & Bath Business - January 2018

Table of Contents for the Digital Edition of Kitchen & Bath Business - January 2018

Kitchen & Bath Business - January 2018
Contents
Editor ’s Note
Show Director’s Note
Happenings
Trends
2018 Industry Outlook
Skill Set
Hot Topic
Tech Savvy
Better Business
Universal Design
Countdown to KBIS 2018
Favorites
Design With
All Abroad
Color Find
Solutions
Sustainable Design
Before & After
Balanced Budget
Sister Spaces
What’s Hot
Last Word
Kitchen & Bath Business - January 2018 - Kitchen & Bath Business - January 2018
Kitchen & Bath Business - January 2018 - Cover2
Kitchen & Bath Business - January 2018 - 1
Kitchen & Bath Business - January 2018 - Contents
Kitchen & Bath Business - January 2018 - 3
Kitchen & Bath Business - January 2018 - 4
Kitchen & Bath Business - January 2018 - 5
Kitchen & Bath Business - January 2018 - Editor ’s Note
Kitchen & Bath Business - January 2018 - 7
Kitchen & Bath Business - January 2018 - Show Director’s Note
Kitchen & Bath Business - January 2018 - 9
Kitchen & Bath Business - January 2018 - Happenings
Kitchen & Bath Business - January 2018 - 11
Kitchen & Bath Business - January 2018 - 12
Kitchen & Bath Business - January 2018 - 13
Kitchen & Bath Business - January 2018 - Trends
Kitchen & Bath Business - January 2018 - 15
Kitchen & Bath Business - January 2018 - 16
Kitchen & Bath Business - January 2018 - 17
Kitchen & Bath Business - January 2018 - 18
Kitchen & Bath Business - January 2018 - 19
Kitchen & Bath Business - January 2018 - 2018 Industry Outlook
Kitchen & Bath Business - January 2018 - 21
Kitchen & Bath Business - January 2018 - 22
Kitchen & Bath Business - January 2018 - 23
Kitchen & Bath Business - January 2018 - 24
Kitchen & Bath Business - January 2018 - 25
Kitchen & Bath Business - January 2018 - 26
Kitchen & Bath Business - January 2018 - 27
Kitchen & Bath Business - January 2018 - 28
Kitchen & Bath Business - January 2018 - 29
Kitchen & Bath Business - January 2018 - Skill Set
Kitchen & Bath Business - January 2018 - 31
Kitchen & Bath Business - January 2018 - Hot Topic
Kitchen & Bath Business - January 2018 - 33
Kitchen & Bath Business - January 2018 - Tech Savvy
Kitchen & Bath Business - January 2018 - 35
Kitchen & Bath Business - January 2018 - Better Business
Kitchen & Bath Business - January 2018 - 37
Kitchen & Bath Business - January 2018 - Universal Design
Kitchen & Bath Business - January 2018 - 39
Kitchen & Bath Business - January 2018 - 40
Kitchen & Bath Business - January 2018 - 41
Kitchen & Bath Business - January 2018 - 42
Kitchen & Bath Business - January 2018 - Countdown to KBIS 2018
Kitchen & Bath Business - January 2018 - 44
Kitchen & Bath Business - January 2018 - 45
Kitchen & Bath Business - January 2018 - 46
Kitchen & Bath Business - January 2018 - 47
Kitchen & Bath Business - January 2018 - 48
Kitchen & Bath Business - January 2018 - 49
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Kitchen & Bath Business - January 2018 - 60
Kitchen & Bath Business - January 2018 - 61
Kitchen & Bath Business - January 2018 - 62
Kitchen & Bath Business - January 2018 - 63
Kitchen & Bath Business - January 2018 - Favorites
Kitchen & Bath Business - January 2018 - 65
Kitchen & Bath Business - January 2018 - Design With
Kitchen & Bath Business - January 2018 - 67
Kitchen & Bath Business - January 2018 - 68
Kitchen & Bath Business - January 2018 - 69
Kitchen & Bath Business - January 2018 - All Abroad
Kitchen & Bath Business - January 2018 - 71
Kitchen & Bath Business - January 2018 - Color Find
Kitchen & Bath Business - January 2018 - 73
Kitchen & Bath Business - January 2018 - Solutions
Kitchen & Bath Business - January 2018 - 75
Kitchen & Bath Business - January 2018 - Sustainable Design
Kitchen & Bath Business - January 2018 - 77
Kitchen & Bath Business - January 2018 - Before & After
Kitchen & Bath Business - January 2018 - 79
Kitchen & Bath Business - January 2018 - Balanced Budget
Kitchen & Bath Business - January 2018 - 81
Kitchen & Bath Business - January 2018 - Sister Spaces
Kitchen & Bath Business - January 2018 - 83
Kitchen & Bath Business - January 2018 - 84
Kitchen & Bath Business - January 2018 - 85
Kitchen & Bath Business - January 2018 - What’s Hot
Kitchen & Bath Business - January 2018 - 87
Kitchen & Bath Business - January 2018 - 88
Kitchen & Bath Business - January 2018 - 89
Kitchen & Bath Business - January 2018 - 90
Kitchen & Bath Business - January 2018 - 91
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Kitchen & Bath Business - January 2018 - 103
Kitchen & Bath Business - January 2018 - Last Word
Kitchen & Bath Business - January 2018 - Cover3
Kitchen & Bath Business - January 2018 - Cover4
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