Global Logistics and Supply Chain Strategies - March 2008 - (Page 24)

lenges faced by sales, customer service and demand management organizations. Despite large investments in demand planning, supply chain planning and traditional S&OP tools, decision-makers are forced to rely on manual efforts, complicated spreadsheets and other makeshift measures, Kinaxis says. The S&OP process produces a plan that organizations have difficulty with given the number of daily changes that occur inside the planning horizon. “Most companies are managing demand response across their fulfillment networks by brute force with poor results,” says Douglas Colbeth, chairman and CEO of Kinaxis. “Achieving excellence in responding to changing customer demands has become the number one challenge facing enterprises today. Solving the response management need in demand management and fulfillment operations represents the largest opportunity for companies to increase customer satisfaction, enhance margins and attain more predictable revenue across the entire value chain. Traditional planning tools are all about what you hope for – RapidResponse enables companies to deal with reality.” Visit www.kinaxis.com. ucts also include equipment and supplies for the foodservice and hospitality industries. SYSCO currently maintains North America’s largest private fleet—more than 9,000 vehicles at 177 locations throughout the United States and Canada. “We are excited about the opportunities presented by a common onboard technology platform across our organization,” says Gary Cullen, vice president of distribution services at SYSCO. “Ultimately, this is about improving safety and efficiency. The tools provided by XATANET should be invaluable towards increasing fleet safety, fuel efficiency, and customer service.” XATANET 4.0, the latest version of the web-based, on-demand software, was released in October 2007. It expands capabilities to provide customers with a robust fleet optimization system, providing access to accurate, real-time data encompassing all aspects of a customer’s delivery operations. Visit www.xata.com. James J. Boyle & Co. Relies on Kewill Forwarding, Customs Brokerage Solutions James J. Boyle & Co., a global freight forwarder and customs broker, has turned to Kewill Systems to provide global visibility of all shipments throughout the delivery process. Etihad Airways Cargo Division Begins Shipment Tracking Updates via SMS Etihad Crystal Cargo, a division of Etihad Airways, is introducing short message service (SMS) tracking so customers can follow the status of freight shipments worldwide via mobile telephone. By sending a text message to a specified Etihad Crystal Cargo telephone number, customers can obtain real-time information about the status of their consignments. Customers can also track multiple shipments at a time in a single SMS message. “It is vital for our customers to know at any time exactly where in the world their shipment is located,” says Des Vertannes, Etihad Airways’ executive vice president of cargo. “Furthermore, by tracking their shipment so precisely our customers will be able to improve the efficiency of their own businesses.” Visit www.crystalcargo.ae. XATA to Outfit SYSCO Fleet with Onboard Computer System SYSCO Corporation, North America’s largest foodservice marketer and distributor, has selected XATA as its preferred provider of onboard computer technology. XATA will provide SYSCO with XATANET, its flagship fleet operations solution, and implementation and training services. Deliveries are expected to begin the first quarter of 2008. SYSCO is the global leader in selling, marketing and distributing food products to restaurants, healthcare and educational facilities, lodging establishments and other customers that prepare meals away from home. Its prod- 24 MARCH 2008 http://www.xata.com http://www.kinaxis.com http://www.crystalcargo.ae

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Global Logistics and Supply Chain Strategies - March 2008 Editorial GL & SCS Exclusive FastForward Up Front The Green in Green Think Inside the Box Have a Second Look Can't Happen Here Opinion: Stay in the Black as Your Workforce Fades to Gray Opinion: Four Critical Steps to Managing Change in the Supply Chain Industry Voices

Global Logistics and Supply Chain Strategies - March 2008

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