Global Logistics and Supply Chain Strategies - August 2008 - (Page 4) VOLUME 12, NUMBER 8 AUGUST 2008 30 COVER STORY What a Bright Idea: Innovation Stems from Convergence of Design, Supply Chain Excellence 38 COST CONTAINMENT Taking Another Look At Inventory Planning And Optimization 44 CASE STUDY Project Logistics Company Provides a Bridge, and a Road to Success The interdependence of design and operational excellence is leading companies to realize that these competencies must come together.For that to happen,barriers between product development and supply chain management have to come down. Soaring fuel prices and the side effects of outsourcing to China are causing supply chain managers to seek new solutions for managing buffer stock while keeping down costs. Cutting down and then replacing trees,building temporary bridges over rail lines and aluminum roads through farmland—these are just some of the logistics challenges that Quinn Chemical faced when it built a new plant in Germany. Cover Illustration: Joe Kovach 4 AUGUST 2008
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