Food and Drink International - Winter 2016 Volume 1 - 145

Grindmaster-Cecilware Inc.

pense iced tea," he adds. "Everyone who serves iced tea can
benefit from it."
Customers for the new dispenser include restaurant
chains, which can use it at the front of the house for customer self-service or at the back of the house, and convenience stores and gas stations. The new tea urn is one of
several iced tea dispensers available through the company.
"We have the richest lineup and largest variety of iced tea
dispensers of anyone in the industry," Ibrahim says.
Grindmaster-Cecilware last year introduced the Simplicity Bubbler®, which is used to dispense premix beverages,
including lemonade, tea, and other flavored juice drinks.
The machine differs from comparable products in that it features a front-to-back airflow system as opposed to flowing
air from side to side. "This allows it to require minimal sideto-side spacing between it and other pieces of equipment
on the counter," Ibrahim says. "This has been a tremendous
success for us; a major chain has already rolled these out,
and we have other national concepts scheduled to roll out
10,000 of them in the next six months."
The company is now working on introducing redesigned
versions of several pieces of its beverage equipment that
would be proprietary to particular customers. "We're seeing a lot of high-profile chains interested in aesthetically
better-looking equipment," he adds. "We're now engaged in
designing equipment for two or three of the largest beverage
companies in the world."

"This is technology that did
not previously exist in our
industry." - Nestor Ibrahim
9001-certified, which Ibrahim says keeps its facilities disciplined and on the cutting-edge of manufacturing methods.
Both facilities operate based on lean manufacturing
principles. "We've invested heavily in being a lean company in order to keep costs reasonable for our customers,"
Ibrahim says.
Grindmaster-Cecilware's manufacturing employees are
critical to its continued success. "We've looked very closely at any and all improvements we can make for our employees," he adds, noting the company's recent increase of
entry-level salaries and introduction of wellness programs.
"We try to focus on becoming a better employer."

Internal Investments
The company prides itself on its ability to produce high-quality equipment for its customers. "I'm most proud of our
level of service to our customers; we're a very proactive,
customer satisfaction-oriented company that is very easy to
do business with," Ibrahim says. He cites positive feedback
Grindmaster-Cecilware has received from customer surveys
conducted by third-party companies.
Grindmaster-Cecilware's research and development
teams - located in Louisville and Bangkok, Thailand - play a
large role in giving its customers what they want. Both locations actively research new equipment and technologies and
reinvent equipment to provide new options for beverage dispensing. "We invest heavily in research and development of
new products, which pays off for us when high-profile global
companies come to us to test their product," he adds.
Once a new product is developed, it is produced in one or
all of Grindmaster-Cecilware's manufacturing plants, which
are located in Louisville and Bangkok. The company's manufacturing facilities in Louisville and Bangkok are both ISO
food & drink international * winter 2016 volume 1 * www.fooddrink-magazine.com

145


http://www.fooddrink-magazine.com

Table of Contents for the Digital Edition of Food and Drink International - Winter 2016 Volume 1

Contents
Food and Drink International - Winter 2016 Volume 1 - Cover1
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