Food and Drink International - Winter 2016 Volume 2 - 106

r

RESTAURANTS

Pizza 73

North Stars

Pizza 73's community partnerships allow it to keep its commitment to quality
pizza delivered hot and fresh. By Jim Harris
company profile
Pizza 73
www.pizza73.com
Headquarters: Edmonton, Alberta
Employees: 806
Specialty: Delivery and carryout
Philip Goudreau, senior VP of operations and development: "We do a
really good job at not only adjusting to
trends but creating trends."

>> Senior Vice President Philip Goudreau is proud of Pizza 73's joint venture partners, including Darshan Sidhu (right).

S

ince its founding in 1985, Piz-

za 73 has made good on its
promise of delivering a "Better Meal, Better Deal" to its
customers. "Our convenience and our
quality are where we stand apart from
our competitors," Senior Vice President of Operations and Development
Philip Goudreau says. "We are very
consistent when it comes to making sure our product is at someone's
home or office within 40 minutes, and
our pizza is always hot and fresh."
The company delivers on its promises in part from its use of technology. The company was the first in its

106

home province of Alberta to operate a
central call center that connects customers to their local Pizza 73 location
through one phone number.
In recent years, the company also
gave customers the ability to order
digitally including through a mobile website and smartphone apps.
"We're always looking at new ideas
to make ordering our product easy
and convenient," Goudreau says.
Once a pizza is ordered and ready,
it is delivered in a specialized heated
bag to keep each order hot and fresh
for each customer, Goudreau adds.
The company's food quality dif-

food & drink international * winter 2016 volume 2 * www.fooddrink-magazine.com

ferentiators includes making fresh
dough in each location and also
prides itself on being the only pizza
chain that serves fresh chicken wings.
Pizza 73 offers more than 26 varieties of specialty pizzas as well as
23 different toppings, three styles
of pizza crust and several types of
sauce. Several flavors of chicken
wings and a variety of side dishes
including chicken bites, jalapeƱo
poppers, poutine, curly fries, potato
wedges, onion rings and salads are
also on the menu.
Pizza 73's newest menu items include a sesame seed crust, as well as
a sriracha chicken pizza with a honey
garlic Sriracha pizza sauce. Its newest seasonal items include dry ribs,
which it added for a limited time last
summer and plans to again roll out
next year.
The company regularly introduces
new menu items in response to changing tastes and dietary needs. "We do
a really good job at not only adjusting
to trends but creating trends with our
robust in-house marketing team that
picks up and pivots quickly so we get
to market quicker and better than our
competitors," Goudreau says, noting


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Table of Contents for the Digital Edition of Food and Drink International - Winter 2016 Volume 2

Contents
Food and Drink International - Winter 2016 Volume 2 - Cover1
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Food and Drink International - Winter 2016 Volume 2 - 1
Food and Drink International - Winter 2016 Volume 2 - Contents
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Food and Drink International - Winter 2016 Volume 2 - Cover3
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