Food and Drink International - Winter 2016 Volume 2 - 118

r

RETAIL

Sendik's Fine Foods

Long-Term Values

Sendik's Fine Foods prides itself on collaborating quickly on a more personal
level with customers. By Bianca Herron

>> Sendik's Fine Foods and its ownership team - (from left) Tom, Lori, Angela and Jim Balistreri - recently celebrated the company's 90th anniversary.

S

endik's Fine Foods believes that the key to success is its personal commit-

ment to consistently provide the finest products and the best service at
a great value. Founded in 1926, the Brookfield, Wis.-based company
celebrated its 90-year anniversary in May and today is known as the goto place for quality, a tradition co-owner Jim Balistreri says he wants to continue.
"My grandfather and his brothers opened the first
Sendik's
store on the corner of Oakland Avenue and Capcompany profile
itol Drive in Shorewood [Wis.]," Balistreri says proudly.
Sendik's Fine Foods
"As a third-generation family member of the comwww.sendiksfinefoods.com
HQ: Brookfield, Wis.
pany, it feels great to be a part of a lineage that has been
Jim Balistreri, co-owner: "As a
family owned and operated store,
able to be successful for many years."
we're able to [react] and change
Balistreri co-owns the grocery store with his siblings
rather rapidly when customers
have a need or we feel that someTom,
Lori and Angela. All of them are in-store daily,
thing could be done better."
working hard as a small team.

118

food & drink international * winter 2016 volume 2 * www.fooddrink-magazine.com

"My brother still goes down to the
produce market and buys the freshest produce possible for our store,"
Balistreri says. "That's the real key to
our success, the fact that we're hands
on and that our goals haven't really
changed concerning our long-standing commitment of providing the best
products and service at a great value."

Personal Attention
Although Sendik's Fine Foods has
only one store - a stark contrast to
the major chains it competes with in


http://www.fooddrink-magazine.com

Table of Contents for the Digital Edition of Food and Drink International - Winter 2016 Volume 2

Contents
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Food and Drink International - Winter 2016 Volume 2 - Cover3
Food and Drink International - Winter 2016 Volume 2 - Cover4
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