Food and Drink International - Winter 2016 Volume 2 - 35

New Castle Hotels & Resorts

Barrett adds that he has seen food
and beverage come more to the forefront across the hospitality industry
as properties seek to capitalize on the
millennial trend. In many hotels, this
means a more interactive food and beverage experience in properties' lobbies
at night to give guests a chance to meet
and mingle at the end of the day.
New Castle has incorporated this
philosophy into its newest property, a
Fairfield Inn and Suites in New Orleans.
Although Barrett says the size and style
of the hotel wouldn't typically have a
full-service food and beverage option,
the property has a bar with a foodservice component. Featuring a turn-ofthe-century French Quarter style, the
bar/lounge area has a menu featuring
14 items. Barrett says the bartender also
handles food preparation. "What we did
there was take advantage of being able
to cross-train our staff and make them
more flexible," Barrett says.
Although the bar and lounge area

is open only after 4 p.m., Barrett says
it has been very successful, averaging about $2,400 in sales per day. He
says the company has had similar success with its Hampton Inn property in
Georgia, which will finish the year with
nearly half-a-million dollars in revenue
despite having only 14 seats.

Planning Ahead
Food and beverage continues to drive
success for New Castle, and Barrett
says the company works hard to ensure it has the talent to capitalize on the
trend. "It's very hard to find good-quality chefs, that's one of the things we
face," Barrett says. "You have to do a
lot of training and mentoring."
New Castle is breaking ground on
five new projects with the goal of having them up and running by the start of
2018. "We're entering into some really
great times," Barrett says. "The company is probably in the best position it's
ever been."

>> For more than 35 years, New Castle has managed properties for some of the most popular brands in hospitality.

food & drink international * winter 2016 volume 2 * www.fooddrink-magazine.com

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Table of Contents for the Digital Edition of Food and Drink International - Winter 2016 Volume 2

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