Food and Drink International - Winter 2016 Volume 2 - 87

r

RESTAURANTS

Moe's Original Bar B Que

On The Move

Moe's Original Bar B Que takes a unique approach to growing its franchise
and inspiring its employees. By Bianca Herron
company profile
Moe's Original Bar B Que
www.moesoriginalbbq.com
HQ: Vail, Colo.
Employees: 1,000
Specialty: Southern-style barbecue/
soul food
Jeff Kennedy, co-founder: "We feel
that everyone in the world can relate to
the blues and barbecue."

I

n 1988, brothers Mike and Gabo

Fernandez learned from Moses
Day how to fire-roast meats. The
duo eventually started Moe's
Original Bar B Que & Steaks, which
was reborn as Moe's Original Bar
B Que in 2001 when Mike became
friends with Jeff Kennedy and Ben
Gilbert at the University of Alabama
in Tuscaloosa. But to this day, Moses
Day's distinct style continues to make
up Moe's original flavor of barbecue.
The trio moved to Vail, Colo., and
started serving barbecue to skiers.
"We moved to pursue our love of
the outdoors and saw there was no
barbecue - the kind that we grew up
on," Kennedy says. "So we bought a
40-foot horse trailer and turned it into
a health department-legal kitchen.
Using hay bales and random scraps
of wood we put together an outdoor
dining room, pulled the trailer up on
the side of the road and started selling
barbecue. The first summer we were
open 100 days and sold out every single day."
At that point, Kennedy says they
realized Moe's was a business worth
pursuing-and as the saying goes, the
rest is history.

>> Moe's is an award-winning chain that serves up a combination of barbecue and soul food.

The franchise is now an award-winning chain - with 49 locations across
the country in 14 states - and serves
up a combination of their two favorite genres of food: barbecue and soul
food. "We cook traditional fare from
the South, including pulled pork, ribs
and chicken smoked over hardwood
with two unique sauces," Kennedy

says. "We cook an assortment of soul
food side dishes to accompany our
fire-roasted meats. All of our food is
made from scratch daily."

Seeing Growth
In anticipation of its 15th anniversary,
Moe's currently has eight restaurants
under construction, with several leas-

food & drink international * winter 2016 volume 2 * www.fooddrink-magazine.com

87


http://www.fooddrink-magazine.com

Table of Contents for the Digital Edition of Food and Drink International - Winter 2016 Volume 2

Contents
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