Food & Drink International - Fall 2017 - 60

r

RESTAURANTS

Silverton Casino Hotel

Doubling Down
Silverton Casino prioritizes guest feedback as it develops dishes and drinks for
its 10 restaurants. By Tim O'Connor

>> Silverton Casino Hotel's ownership's desire to understand and interact directly with customers helps the organization better understand what will bring guests back.

W

ith its famous shows, luxurious resorts and world-renowned casi-

nos, Las Vegas is one of the premier tourist destinations in the
United States. According to the Las Vegas Convention and Visitors Authority, 42.9 million people visited Sin City last year.
Most of those tourists head straight to the Las Vegas Strip, but locals know
there are plenty of gaming and dining options away from the major resorts. Establishments such as the Silverton Casino, located about
company profile
three miles south of the Strip, offer the excitement and
Silverton Casino Hotel
flavors of Las Vegas at local-friendly prices.
www.silvertoncasino.com
Unlike the major Strip casinos, Silverton draws its cusHeadquarters: Las Vegas
Employees: 867
tomers
mostly from the Las Vegas area. For those regular
Keith Ball, VP of hospitality:
"There's just an open collabcustomers, the food and dining atmosphere is just as imoration that is engaged and
portant as being able to place a stack of $20s down at a
different than other properties
I've worked for."
blackjack table.

60

food & drink international * fall 2017 * www.fooddrink-magazine.com

Local guests get to know their casinos in a way out-of-towners never
could. Area residents know which
restaurant serves their favorite cocktail, where the best buffet deals are
and which rewards club provides
the best promotions, says Keith Ball,
vice president of hospitality at Silverton Casino.
The local market is intensely competitive as casinos work hard to lure
in nearby customers and convert
them into loyal guests. Quality, consistency and price are crucial.


http://www.fooddrink-magazine.com

Table of Contents for the Digital Edition of Food & Drink International - Fall 2017

Contents
Food & Drink International - Fall 2017 - Cover1
Food & Drink International - Fall 2017 - Cover2
Food & Drink International - Fall 2017 - 1
Food & Drink International - Fall 2017 - Contents
Food & Drink International - Fall 2017 - 3
Food & Drink International - Fall 2017 - 4
Food & Drink International - Fall 2017 - 5
Food & Drink International - Fall 2017 - 6
Food & Drink International - Fall 2017 - 7
Food & Drink International - Fall 2017 - 8
Food & Drink International - Fall 2017 - 9
Food & Drink International - Fall 2017 - 10
Food & Drink International - Fall 2017 - 11
Food & Drink International - Fall 2017 - 12
Food & Drink International - Fall 2017 - 13
Food & Drink International - Fall 2017 - 14
Food & Drink International - Fall 2017 - 15
Food & Drink International - Fall 2017 - 16
Food & Drink International - Fall 2017 - 17
Food & Drink International - Fall 2017 - 18
Food & Drink International - Fall 2017 - 19
Food & Drink International - Fall 2017 - 20
Food & Drink International - Fall 2017 - 21
Food & Drink International - Fall 2017 - 22
Food & Drink International - Fall 2017 - 23
Food & Drink International - Fall 2017 - 24
Food & Drink International - Fall 2017 - 25
Food & Drink International - Fall 2017 - 26
Food & Drink International - Fall 2017 - 27
Food & Drink International - Fall 2017 - 28
Food & Drink International - Fall 2017 - 29
Food & Drink International - Fall 2017 - 30
Food & Drink International - Fall 2017 - 31
Food & Drink International - Fall 2017 - 32
Food & Drink International - Fall 2017 - 33
Food & Drink International - Fall 2017 - 34
Food & Drink International - Fall 2017 - 35
Food & Drink International - Fall 2017 - 36
Food & Drink International - Fall 2017 - 37
Food & Drink International - Fall 2017 - 38
Food & Drink International - Fall 2017 - 39
Food & Drink International - Fall 2017 - 40
Food & Drink International - Fall 2017 - 41
Food & Drink International - Fall 2017 - 42
Food & Drink International - Fall 2017 - 43
Food & Drink International - Fall 2017 - 44
Food & Drink International - Fall 2017 - 45
Food & Drink International - Fall 2017 - 46
Food & Drink International - Fall 2017 - 47
Food & Drink International - Fall 2017 - 48
Food & Drink International - Fall 2017 - 49
Food & Drink International - Fall 2017 - 50
Food & Drink International - Fall 2017 - 51
Food & Drink International - Fall 2017 - 52
Food & Drink International - Fall 2017 - 53
Food & Drink International - Fall 2017 - 54
Food & Drink International - Fall 2017 - 55
Food & Drink International - Fall 2017 - 56
Food & Drink International - Fall 2017 - 57
Food & Drink International - Fall 2017 - 58
Food & Drink International - Fall 2017 - 59
Food & Drink International - Fall 2017 - 60
Food & Drink International - Fall 2017 - 61
Food & Drink International - Fall 2017 - 62
Food & Drink International - Fall 2017 - 63
Food & Drink International - Fall 2017 - 64
Food & Drink International - Fall 2017 - 65
Food & Drink International - Fall 2017 - 66
Food & Drink International - Fall 2017 - 67
Food & Drink International - Fall 2017 - 68
Food & Drink International - Fall 2017 - 69
Food & Drink International - Fall 2017 - 70
Food & Drink International - Fall 2017 - 71
Food & Drink International - Fall 2017 - 72
Food & Drink International - Fall 2017 - 73
Food & Drink International - Fall 2017 - 74
Food & Drink International - Fall 2017 - 75
Food & Drink International - Fall 2017 - 76
Food & Drink International - Fall 2017 - 77
Food & Drink International - Fall 2017 - 78
Food & Drink International - Fall 2017 - 79
Food & Drink International - Fall 2017 - 80
Food & Drink International - Fall 2017 - 81
Food & Drink International - Fall 2017 - 82
Food & Drink International - Fall 2017 - 83
Food & Drink International - Fall 2017 - 84
Food & Drink International - Fall 2017 - 85
Food & Drink International - Fall 2017 - 86
Food & Drink International - Fall 2017 - 87
Food & Drink International - Fall 2017 - 88
Food & Drink International - Fall 2017 - 89
Food & Drink International - Fall 2017 - 90
Food & Drink International - Fall 2017 - 91
Food & Drink International - Fall 2017 - 92
Food & Drink International - Fall 2017 - 93
Food & Drink International - Fall 2017 - 94
Food & Drink International - Fall 2017 - 95
Food & Drink International - Fall 2017 - 96
Food & Drink International - Fall 2017 - 97
Food & Drink International - Fall 2017 - 98
Food & Drink International - Fall 2017 - 99
Food & Drink International - Fall 2017 - 100
Food & Drink International - Fall 2017 - 101
Food & Drink International - Fall 2017 - 102
Food & Drink International - Fall 2017 - 103
Food & Drink International - Fall 2017 - 104
Food & Drink International - Fall 2017 - Cover3
Food & Drink International - Fall 2017 - Cover4
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol19_issue4a
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol19_issue3
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol19_issue3b
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol19_issue3A
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol19_issue2
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol19_issue2b
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol19_issue2a
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol19_issue1
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol19_issue1a
http://www.nxtbook.com/nxtbooks/knighthouse/youngsmarketco
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol18_issue4
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol18_issue3
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol18_issue2_2
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol18_issue2
http://www.nxtbook.com/nxtbooks/knighthouse/fd_vol18_issue1
http://www.nxtbook.com/nxtbooks/knighthouse/fd_2017winter_v2
http://www.nxtbook.com/nxtbooks/knighthouse/fd_2017winter
http://www.nxtbook.com/nxtbooks/knighthouse/fd_2017fall
http://www.nxtbook.com/nxtbooks/knighthouse/fd_2017summer
http://www.nxtbook.com/nxtbooks/knighthouse/fd_2017springvol2
http://www.nxtbook.com/nxtbooks/knighthouse/fd_2017springvol1
http://www.nxtbook.com/nxtbooks/knighthouse/fd_2016wintervol2
http://www.nxtbook.com/nxtbooks/knighthouse/fd_2016wintervol1
http://www.nxtbook.com/nxtbooks/knighthouse/fd_2016fall
http://www.nxtbook.com/nxtbooks/knighthouse/fd_2016summer
http://www.nxtbook.com/nxtbooks/phoenix/fd_2016spring
http://www.nxtbook.com/nxtbooks/phoenix/fd_2015winter
http://www.nxtbook.com/nxtbooks/phoenix/fd_2015fall
http://www.nxtbook.com/nxtbooks/phoenix/fd_2015summer2
http://www.nxtbook.com/nxtbooks/phoenix/fd_2015summer
http://www.nxtbook.com/nxtbooks/phoenix/fd_2015spring
http://www.nxtbook.com/nxtbooks/phoenix/fd_2014winter
http://www.nxtbook.com/nxtbooks/phoenix/fd_2014fall
http://www.nxtbook.com/nxtbooks/phoenix/fd_2014summer
http://www.nxtbook.com/nxtbooks/phoenix/fd_2014spring
http://www.nxtbook.com/nxtbooks/phoenix/fd_2013winter
http://www.nxtbook.com/nxtbooks/phoenix/fd_2013fall
http://www.nxtbook.com/nxtbooks/phoenix/fd_2013summer
http://www.nxtbook.com/nxtbooks/phoenix/fd_2013spring
http://www.nxtbook.com/nxtbooks/phoenix/fd_2012fallwinter
http://www.nxtbook.com/nxtbooks/phoenix/fd_2012summer
http://www.nxtbook.com/nxtbooks/phoenix/fd_2012spring
http://www.nxtbook.com/nxtbooks/phoenix/fd_2012winter
http://www.nxtbook.com/nxtbooks/phoenix/fd_2011fall
http://www.nxtbook.com/nxtbooks/businessmedia/fd_20110708
http://www.nxtbook.com/nxtbooks/businessmedia/fd_20110506
http://www.nxtbook.com/nxtbooks/businessmedia/fd_2011summer
http://www.nxtbook.com/nxtbooks/businessmedia/fd_2011spring
http://www.nxtbook.com/nxtbooks/businessmedia/fd_2010winter
http://www.nxtbook.com/nxtbooks/businessmedia/fd_2010fall
http://www.nxtbook.com/nxtbooks/businessmedia/fd_2010summer
http://www.nxtbook.com/nxtbooks/businessmedia/fd_2010springsummer
http://www.nxtbook.com/nxtbooks/businessmedia/fd_2010spring
http://www.nxtbook.com/nxtbooks/businessmedia/fd_2010winterspring
http://www.nxtbookMEDIA.com