Food & Drink International - Spring 2017 Volume 1 - 19
can market - even in Puerto Rico. Most
of the people who worked on the base
used to visit Meson Sandwiches."
Although Ramey Air Force Base
closed about the same time El Meson
Sandwiches opened, many Americans
remained in the community because
Crash Boat Beach was and continues to
be an Aguadilla attraction. "My father
opened on the Fourth of July in 1972,"
Perez says. "It was a day Americans
headed to the beach to celebrate and
spotted Meson Sandwiches as a restaurant to fulfill their hunger," Perez says.
In 1987, Perez joined the family
business after he graduated from college in Florida. "I got into the business
and opened the second restaurant," he
says. "In 1992, my brother, Gil Perez,
joined the company. Today he is the
vice president and oversees our supply chain. We are now in our third generation as my son is in charge of our
expansion in Florida."
Perez learned about quality and service from his father at an early age as
his summers were spent not on vacation, but working at the family business.
"After the first Meson Sandwiches had
become successful, I noticed that a
competitor was about to open in a nearby complex," Perez remembers. "Their
'Opening Soon' signs showed a copycat
menu plus air conditioning, something
Meson didn't have at the time. I warned
my father and in return, received one of
the greatest lessons my father has ever
given me: 'What are you doing looking
next door instead of taking care of our
customers? Never look to the side, always look inside and to the future.' The
words have remained in my vocabulary
Making Great Sandwiches
Meson Sandwiches began as a fast-casual deli, selling meat and cheese by
the pound and making sandwiches
Meson Sandwiches' classic menu items include the Whitehouse (top) and the Philly's Vegetarian (middle). <<
The company appeals to millennials with new recipes, such as its Picante Pepper Steak sandwich (bottom).
food & drink international * spring 2017 volume 1 * www.fooddrink-magazine.com