Food & Drink International - Winter 2017, Volume 2 - 33
The company relies heavily on its planning team to
make sure it has enough products for its customers. "We
also brought in someone to lead our supply chain planning
group," he says. "He previously worked at one of our key
This has given Ripple Foods insights on how the retailer plans their business. With this information, "We've been
able to service our customers at an extremely high rate while
mitigating our spoils," he says.
Ripple Foods' vendors have contributed to its success, including Roquette America Inc. "We have a really great relationship with Roquette," Hudon says, noting that the company
had faith in Ripple Foods after learning its strategy early on.
"They saw potential in the brand and they really established early on a willingness to work with us and help us
grow this brand," he says, noting that both companies continue working closely together. "[Roquette has] been an excellent partner."
A Dream Job
Hudon joined Ripple Foods in 2015. Previously, he had
worked at Lowry's Method Products, an environmental
cleaning products company. While trying to launch his own
brand, "I was reacquainted with Adam," Hudon recalls.
The two had a conversation about how Ripple Foods
planned to enter the dairy alternative space and build a value-based culture. "It was my dream job [where we could]
really build a supply chain team and a structure from the
ground up," Hudon says.
He is proud of how Ripple Foods has grown to work with
major retailers, including Target, Whole Foods Market and
Meijer Inc. "We are in the process of launching into Kroger,"
he says, adding that the company's plan for the next three years
involves new products, including a line of Greek yogurts.
"We also want to anticipate the needs of the business so
we spend a lot of time working on our longer-term strategy and how we can invest in equipment," he says. "That's a
huge part of my focus: looking at different ways to run our
network [so we] can continue with an eye towards improvement and optimization."
For over 25 years Safety Seal have been the "Shrink Sleeve Specialists"
helping customers small and large. When Ripple Foods were unable to get
the aesthetic and performance results they required from their current sleeve
supplier, they reached out to Safety Seal and we worked with their team to
provide a timely cost-effective solution.
Safety Seal is now also offering digital printing and stand-up pouches and
has now added a U.S. location.
food & drink international * winter 2017 volume 2 * www.fooddrink-magazine.com