Leisure & Hospitality International 2018 - Volume 6, Issue 2 - 76
SH E R AT O N D E N V E R D OW N T OW N
www.sheratondenverdowntown.com Location: Denver Employees: 500 Specialty: Hotel
Sheraton Denver Downtown creates more flexible food and
beverage options for its guests. BY TIM O'CONNOR
Sheraton Denver Downtown aims to remain a premier hotel by offering guests and locals a complete culinary experience.
"Our demographic and guest
profile changes many times
throughout a week."
Surrounded by national parks,
renowned ski resorts and home to a
budding culinary scene, Denver is one
of biggest destinations in the United
States. The Mile High City drew 17.3
million overnight visitors in 2016,
according to Visit Denver, a nonprofit
association that markets metro Denver.
But all too often, professionals
visiting Denver on business don't have
time to take in everything the city has
to offer. Chris Clark, director of food
and beverage at the Sheraton Denver
Downtown, recognizes that many
visitors are missing out. "Depending
on the nature of those meetings, they
have little to no opportunity to get out
and explore the downtown scene," he
observes. Those visitors risk leaving
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Denver having seen nothing more than
the inside of a boardroom.
To counteract that, Sheraton Denver
Downtown, a part of the Marriott International family, is bringing the Denver
culinary experience right to its guests.
"How do we cater to that traveler and
provide the unique food and beverage
experience that connects them to
where they are?" Clark asks.
The hotel's chefs travel throughout
the state to find local suppliers and
farmers that can keep pace with demand, as well as to discover inspiration for new dishes. Once they return,
the chefs are encouraged to share their
inspirations by explaining their dishes
to guests, whether it's a small, private
event of 25 people or a major conference with an audience of 2,500.
Detailing the difference between
heritage and commodity breed pork
helps guests better connect to the
whole experience. "We incorporate it
in a way that the guest understands,"
That commitment to creating a complete culinary experience contributes
to the Sheraton's standing as one of
the premier hotels in downtown Denver. The hotel generates high-volume
revenues in food and beverage business annually through its numerous
restaurant and bar offerings, including
Yard House, an upscale restaurant
with 250 beers on tap, and 15|Fifty, a
daily breakfast buffet. This summer,
Sheraton will open Hacienda Colorado,
a Mexican eatery.
The Sheraton consists of two
buildings connected by a sky bridge
over Court Place and an underground
pedestrian walkway. Once it opens,
Hacienda Colorado will anchor one