Management Today - Spring 2016 - 14


mt // TRAINING MILLENIALS

THE

Spring 2016

front

MODERN APPROACH
Evolving your sales training to fit millennials.
- By Kevin Cundiff

The retail sales workforce is evolving, but is your sales training evolving
with it?
For the generation currently moving
into the workforce - millennials - the
"right now" culture has transformed the
way they learn and how they process
new information. It's influenced the
ways in which they interact with those
around them. Yet, even as these behaviors have spread to the workplace, many

retailers have found themselves unprepared or unable to adapt.
Because of the way Millennial salespeople learn and communicate, retailers
should consider freshening up their
approach to training. They want to be
engaged by and engage with their new
employers-and they don't want to be
bored while they're doing it.
So, how can retailers go about revamping their training tactics to make sure

// Because of the way millennial salespeople
learn and communicate, retailers should consider
freshening up their approach to training.

14

MANAGEMENTTODAY-MAGAZINE.COM SPRING 2016

they're giving millennials everything
they need to succeed? When you take
the time to truly understand this generation's learning tendencies, "millennializing" your sales training can be easier
than you think. Here are five training
updates to get you started so you can get
your new salespeople ready to take on
the floor in no time.
1. Let tech do the talking
Millennials have become pretty accustomed to technology; it's incorporated
into virtually everything they do. So
humdrum presentations just won't cut
it. They want something flashy. Make
sure you're ready to do some hat-pulling, person-sawing, flower-appearing
magic for them. And don't worry:


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Table of Contents for the Digital Edition of Management Today - Spring 2016

Contents
Management Today - Spring 2016 - Cover1
Management Today - Spring 2016 - Cover2
Management Today - Spring 2016 - 1
Management Today - Spring 2016 - Contents
Management Today - Spring 2016 - 3
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Management Today - Spring 2016 - Cover3
Management Today - Spring 2016 - Cover4
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